| Titel | Desperta |
| Agentur | Havas São Paulo |
| Kampagne | Desperta |
| Werbende | Universal Music Group |
| Marke | Universal Music |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2019 / 7 |
| Geschäftsbereich | Schallplatten, CDs, DVD & Videos |
| Medientyp | Case Study |
| Länge | |
| Music and Sound Company | Mugsot |
| Produktionsfirma | Damasco |
| Executive Creative Director | Laura Florence |
| Chief Operating Officer (COO) | Daniel Martins |
| Geschäftsführer | Zé Roberto |
| Kaufmännischer Geschäftsführer | Ingrid Bachmann |
| Texter | Monica Tritone |
| Art Director | Gabriela Guerra |
| Art Director | Fran Ther |
| Produktionsmanager | Tatiana Torres |
| Operative Führung | Joatan Jamilton |
| Projektmanager | Elaine Teixeira dos Santos |
| Planning Manager | Paula Candido |
| Planning Director | Utymo Oliveira |
| Medienmanager | Paola Bastos |
| Business Intelligence Analyst | Marcio Donizetti |
| Planning Supervisor | Deyse Albiach Branco |
| Regisseur | Carolina Delgado |
| Executive Producer | Marcelo Monteiro |
| Executive Producer | Carlos Righi |
| Kundenbetreuung | Jana Kam |
| Direktor Fotografie | Adriano Vanni |
| Produzent | Alessandra Meireles |
| Casting | Renata Costa |
| Music Producer | Arthur Abrami |
| Music Producer | Mauricio Herszkowicz |
| Music Producer | Chico Reginato |
| Music Producer | Gabriel Mielnik |
| Executive Music Producer | Gilvana Viana |
| Chief Executive Officer (CEO) | Paulo Lima |
| Singer/Songwriter | Malía |
| Geschäftsführer | Marcelo Falção |
| Geschäftsführer | Debora Freitas |
| Geschäftsführer | Miguel Afonso |
| A&R and Sync Manager | Adriana Ramos |