David&Goliath

El Segundo, Vereinigte Staaten von Amerika

Kontaktinformationen

909 N. Pacific Coast Highway, Suite 700
El Segundo California 90245
Vereinigte Staaten von Amerika
Telefon: (+1) 310 445-5200
Webseite:

David Angelo

David Angelo

Founder & Creative Chairman
Yumi Prentice

Yumi Prentice

President

Informationen

Hauptkompetenzen: Werbung/Full Service/ Integriert

Gegründet in: 1999

Mitarbeiter: 200

Awards: 272

Kreative Projekte: 157

Kunden: 10

Hauptkompetenzen: Werbung/Full Service/ Integriert

Gegründet in: 1999

Mitarbeiter: 200

Awards: 272

Kreative Projekte: 157

Kunden: 10

David&Goliath

909 N. Pacific Coast Highway, Suite 700
El Segundo California 90245
Vereinigte Staaten von Amerika
Telefon: (+1) 310 445-5200
Webseite:
David Angelo

David Angelo

Founder & Creative Chairman
Yumi Prentice

Yumi Prentice

President

National Lay's Campaign "JoyGivers" Celebrates People Creating Much-Needed Joy

Lay’s is on a mission to find and celebrate the people who are creating much-needed joy in their local communities – donating $50 to Feeding America for every social post using the hashtag to honor these #JoyGivers, with a contribution up to $1 million by July 12. (That adds up to 20,000 #JoyGivers across America!)

 

To spread the word, Lay’s is debuting a new national ad campaign today, Friday, May 15, explaining the program:

We all know someone who brings us joy when we need it most.

Through smiles. Laughter. And the totally unexpected.

At Lay’s, we call them JoyGivers.

And we’re here to celebrate them.

So help us find the JoyGivers in your community.

They’re everywhere.

And they’re everything that we need right now.

Share their stories using #JoyGivers.

For every post, Lay’s will donate $50 to Feeding America. Up to $1 million.

 

The creative is by David & Goliath and in addition to debuting during the Good Morning America broadcast this Friday morning, the spot will air during next week’s finale of “The Voice” on NBC, which Lay’s has been partnering with all season for a fan sweepstakes and three limited-edition flavors: Crispy Taco, Wavy Fried Green Tomato, and Hot Sauce.