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C-Space 37-45 City RoadLondon EC1Y 1AT
Großbritannien
David Swaebe
Global Chief Growth Officer, MullenLowe Global
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Gegründet in: 1981
Mitarbeiter: 4500
Awards: 1072
Kreative Projekte: 354
Gegründet in: 1981
Mitarbeiter: 4500
Awards: 1072
Kreative Projekte: 354
MullenLowe Global
C-Space 37-45 City RoadLondon EC1Y 1AT
Großbritannien
David Swaebe
Global Chief Growth Officer, MullenLowe Global
A Little Bit Fancy
Choco Leibniz takes the pinkies-out approach with a posh new campaign by MullenLowe Group UK.
The brand is making light of its perceived “poshness”. Set in a school, the spot shows teachers nibbling away at chocolate biscuits. Suddenly, their pinky fingers begin to grow, stretching out further until they vaguely resemble the sci-fi digits of Steven Speilberg’s ET.
The work was created by Sean Bone, Nico Gomez Cal, Loren Cook and Bronwyn Sweeney, and directed by Declan Lowney through Another Film Company.
Credits:
Client: Bahlsen
UK Head of Marketing: Claire Sutton
Senior Brand Manager: Camilla Hopwood
Brand Manager: Lucy Richardson
Agency: MullenLowe Group UK
Executive Creative Director: Mark Elwood
Creatives: Sean Bone, Nico Gomez Cal, Loren Cook, Bronwyn Sweeney
Business Director: Phil Rumbol
Account Director: Lisa St Allen Hill
Strategist: Luke Stockil
Producer: Alex Pemberton
Head of Design: Dave Allen
Production Company: Another Film Company
Director: Declan Lowney
Director of Photography: Simon Richards
Executive Producer: Simon Monhemius
Producers: Sam Linzell and Harriet Staples
Editing House: Work Editorial
Editor: Charlie Moreton
Post Production Company: The Mill
Producer: Kirsty Ratcliffe
Shoot supervisor: Barnes
2D Lead Artist: Dan Adams
Colourist: Luddy
Audio: Factory
Sound Engineer: Dan Beckwith
This article was originally published on Campaign Live
The post A Little Bit Fancy appeared first on MullenLowe Group.