Kontaktinformationen

466 Lexington Avenue
New York New York 10017
Vereinigte Staaten von Amerika
Telefon: (+1) 212 210-7000
E-Mail:

Tamara Ingram

Tamara Ingram

Chairman and CEO, Worldwide

Telefon: (+1) 6465310530

Guy Murphy

Guy Murphy

Worldwide Planning Director
Susan  Kim-Kirkland

Susan Kim-Kirkland

Global Chief Marketing Officer

Telefon: (+1) 416 926-7300


Informationen

Hauptkompetenzen: Werbung/Full Service/ Integriert, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Search Engine Optimization, Marketing Services, VKF/Point of Sales, Direktmarketing / Telemarketing / Datenbankmarketing, Branded Content/Entertainment, Marktforschung/ Beratung, Marketing Technologies / Analytics, Corporate Kommunikation, Events/Sponsoring, Branding/ Produktentwicklung, Verpackung / Design, Strategy and Planning, Gesundheit, Finanzen, Technologie, Online Dienstleistungen, Business-to-Business, Vertrieb, Entertainment, Schönheit, Mode, Luxusprodukte, Reisen und Turismus, Verbraucher

Gegründet in: 1864

Holding: WPP Group Plc (London, Großbritannien)

Awards: 122

Kreative Projekte: 101

Hauptkompetenzen: Werbung/Full Service/ Integriert, Digital, Mobile Marketing, Social Media Marketing, E-Commerce, Search Engine Optimization, Marketing Services, VKF/Point of Sales, Direktmarketing / Telemarketing / Datenbankmarketing, Branded Content/Entertainment, Marktforschung/ Beratung, Marketing Technologies / Analytics, Corporate Kommunikation, Events/Sponsoring, Branding/ Produktentwicklung, Verpackung / Design, Strategy and Planning, Gesundheit, Finanzen, Technologie, Online Dienstleistungen, Business-to-Business, Vertrieb, Entertainment, Schönheit, Mode, Luxusprodukte, Reisen und Turismus, Verbraucher

Gegründet in: 1864

Holding: WPP Group Plc (London, Großbritannien)

Awards: 122

Kreative Projekte: 101

Wunderman Thompson

466 Lexington Avenue
New York New York 10017
Vereinigte Staaten von Amerika
Telefon: (+1) 212 210-7000
E-Mail:
Tamara Ingram

Tamara Ingram

Chairman and CEO, Worldwide

Telefon: (+1) 6465310530

Guy Murphy

Guy Murphy

Worldwide Planning Director
Susan  Kim-Kirkland

Susan Kim-Kirkland

Global Chief Marketing Officer

Telefon: (+1) 416 926-7300

MENA’s 15 Female Tribes

J. Walter Thompson Intelligence’s new Female Tribes™ study unveils original stats and research on the evolving female audience in the Middle Eastern market.

The study offers an “Arab Women’s Index,” which includes detailed research and stats that dismantle long-held stereotypes about Arab women. The study also defines 15 new attitudinal profiles, called Female Tribes, that describe trends and shifts identified by the Intelligence team.

Mennah Ibrahim, MEA Director of J. Walter Thompson Intelligence said of the study, “The world, its economy and the cradles of business can no longer afford to neglect the needs of Arab women – siphoning them off into one statistical column rather than recognizing their idiosyncrasies and nuances. If we look at this from a macro perspective; recognizing that women’s economic power is continuing to grow around the world, and coupling it with the data that confirms the Muslim segment is the fastest growing economic segment globally, then it’s a slam dunk strategy to be working on eyeing the Arab woman as a consumer with enormous potential for brands in the future.”