| Titel | Gavin the Gnome |
| Agentur | VCCP |
| Kampagne | Beat not match |
| Werbende | Asda |
| Marke | ASDA |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2014 / 5 |
| Geschäftsbereich | Fachgeschäfte |
| Slogan | You're better off at ASDA |
| Story | The ad opens on a garden scene and pans across three garden gnomes fishing in a pond – their different coloured outfits representing Asda’s main competitor supermarkets. The voice over all promising to match each other on price. But then – enter Gavin. A slightly rotund, but devastatingly cool gnome, floating across the pond on a lilo and sporting a green mankini and flip flops. He is the Asda gnome – and he’s a little bit special, because he isnt like the rest. He doesn’t match prices, he beats them. |
| Medientyp | Fernsehen |
| Länge | |
| Soundtrack | Mr. Boombastic |
| Werbeleiter | Steve Smith |
| Stimme | Mel Geidroych |
| Musik | Shaggy |