| Titel | Without You, It’s Just a Road |
| Agentur | VCCP |
| Kampagne | Without You, It’s Just a Road |
| Werbende | Honda Motor Co., Ltd. |
| Marke | Honda Motorcycles |
| Posted | April 2023 |
| Geschäftsbereich | Motorräder |
| Story | Through a cross agency collaboration between VCCP Spain and VCCP London, the new brand campaign has been created as part of Honda’s mission to engage its demographic of current and new bike riders to join and feel proud to be part of its rider community. At the heart of the campaign is a cinematic 120” film that celebrates the camaraderie of being a rider whether you are strangers or longtime companions. |
| Medientyp | Interaktiv |
| Länge | |
| Markt | Spanien |