TitelLift: Emma is incorrigible
Agentur
Kampagne Incorrigible
Werbende Camille Bloch SA
Marke Ragusa
Datum der ersten Ausstrahlung/Veröffentlichung 2018 / 11
Geschäftsbereich Schokolade, Schokoriegel, Süßigkeiten, Kaugummi
Story Ragusa is a traditional brand of chocolate made in Switzerland. It was invented over 75 years ago and is still made with the same recipe today. Ragusa is edgy – not just because of its angular shape but also because it always stayed true to itself over the decades. Authenticity therefor is at the core of the campaign celebrating the strong brand-personality of Ragusa as well as the everyday quirky traits of its customers that make them who they are. Ragusa is like all of us – not perfect, but idiosyncratic and full of character. In one word: incorrigible.
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