Serviceplan Group Insights

Serviceplan’s most successful year to date at NYF includes 3 special industry awards as well as 3 Grand Prix, 10 gold, 12 Silver and 8 Bronze weiterlesen

German Basketball Teams ‘White Wings’ and ‘Depant GIESSEN 46ers’ exchange jerseys in an anti-racist statement marking International Week Against Racism weiterlesen

The new Munich House of Communication opens its doors – an individual and unconventional move to a new office that people actively want to spend time in weiterlesen

Serviceplan Innovation and Dot Incorporation continue their innovative collaboration with the Dot Go app, a community-driven platform that recognises objects and connects these to specific actions. Dot Go helps the visually impaired to navigate the world, find objects and automate daily task… weiterlesen

The continuation of this fruitful partnership promises to tap into new audiences in the Middle East region during the auto transformation. weiterlesen

Serviceplan’s global CCO Alexander Schill reflects on the group’s 50th anniversary. weiterlesen

This Christmas, PENNY is inviting adults to revisit their childhood. Christoph Everke, Creative Managing Director of Serviceplan Campaign gave us some insight about the campaign. weiterlesen

Climate concerns, the shift to electric, sharing versus owning – all of these are impacting the way car brands communicate. We spoke to some of those who are driving the change. weiterlesen

Serviceplan Group teamed up with Hakuhodo Inc and Unlimited Group for a seminar at Cannes Lions International Festival of Creativity in June titled: “Let’s Talk More about Humans: This Pathetic but Lovable Creature”. weiterlesen

Serviceplan Public Opinion and Mediaplus Berlin developed ‘Germany Works’: an integrated global campaign for Germany Trade & Invest (GTAI) – the foreign trade and inward investment agency of the Federal Republic of Germany – to promote Germany as a business location. weiterlesen