Kontaktinformationen
House of Communication Friedenstraße 24Munich Bavaria 81671
Deutschland
Social:
Florian Haller
Managing Partner | CEO
Alexander Schill
Managing Partner | Creative & Innovation
Markus Noder
Managing Partner | International
Informationen
Gegründet in: 1970
Awards: 1229
Kreative Projekte: 329
Kunden: 26
Gegründet in: 1970
Awards: 1229
Kreative Projekte: 329
Kunden: 26
Serviceplan Group
House of Communication Friedenstraße 24Munich Bavaria 81671
Deutschland
Florian Haller
Managing Partner | CEO
Alexander Schill
Managing Partner | Creative & Innovation
Markus Noder
Managing Partner | International
Serviceplan Suisse Create Print Campaign with an edgefor DillySocks with Acclaimed Swiss photographer Jonathan Heye
The downside of having good taste.
Serviceplan Suisse created a humorous campaign for DillySocks in which people paid a steep price for their strong sense of style.
Serviceplan Suisse have created an edgy print campaign for DillySocks, photographed by acclaimed Swiss photographer Jonathan Heyer. Wearers of the eye-catching socks from Swiss start-up DillySocks have indisputably great taste. And having great taste is a wonderful thing – with a couple of exceptions.
This was the inspiration for Serviceplan Suisse’s campaign, which humorously showed that it’s not always easy having a fabulous sense of style. Because the brightly coloured DillySocks stand out. So much so that even Father Christmas found himself in difficulties, and there are a few other situations where things could quickly head south as well.
The campaign featured three themes for both static and moving advertising media. Renowned Swiss photographer Jonathan Heyer was the man making things happen behind the lens.
The campaign appeared on posters, and in social media ads and cinemas. And because DillySocks make the perfect Christmas gift, the campaign also featured a sales promotion to herald the start of the Christmas shopping season.