TitelStellar Rescue
Agentur
Kampagne Stellar Rescue
Werbende The AA
Marke The AA
Datum der ersten Ausstrahlung/Veröffentlichung
Geschäftsbereich Versicherung
Story The campaign, which ends with the line ‘The future of breakdown, today’, highlights that the app allows AA members to report a breakdown at the touch of a button, pinpoint their exact location, and then track their mechanic on their phone.

Philosophie The AA has reunited the crew from the successful comedy series, Red Dwarf, in a new brand campaign designed to highlight the benefits of its digitally-enhanced breakdown service.

Created by adam&eveDDB, the launch spot was written by creative duo Jon Farley and Alex Lucas, in collaboration with Red Dwarf creators, Doug Naylor and Rob Grant. The ad was produced by Another Film Company and directed by their double BAFTA winning Director Declan Lowney.
Medientyp Internet-Film
Länge
Produktionsfirma
Marketing Director
Head of Brand
Marketing Manager
Executive Creative Director
Chief Creative Officer
Texter
Art Director
Agency Producer
Agency Producer
Etat-Planer
Etat-Planer
Etat-Planer
Chief Executive Officer (CEO)
Chief Executive Officer (CEO)
Geschäftsführer
Etatdirektor
Etatdirektor
Kundenbetreuer
Designer
Designer
Medienagentur
Medienplaner
Medienplaner
Medienplaner
Produzent
Regisseur
Direktor Fotografie
Redaktionsbüro
Cutter
Post-Produktion
Executive Post Producer
VFX Supervisor / Flame Artist
VFX Supervisor / Flame Artist

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