DDB Worldwide

New York, Vereinigte Staaten von Amerika
TitelTake-off Tips
Agentur
Kampagne Take-off Tips
Werbende KLM
Marke KLM
Datum der ersten Ausstrahlung/Veröffentlichung 2019 / 1
Geschäftsbereich Fluglinien, Flughäfen, Bahnreisen, Busreisen, Fähren, Schiffsreisen
Philosophie Rather than passively waiting for a flight, KLM has created an innovative way to share the kind of priceless local tips and cultural insights that their customers can’t get by reading a guidebook. Using a live connection, travellers can chat with a hologram of their counterparts, looking each other straight in the eye. Allowing travellers separated by thousands of miles to sit face to face - just as in real life. With KLM’s Take-off Tips bar, customers are able to talk to each other at airports in Amsterdam, Oslo, and Rio de Janeiro – strangers who would otherwise never have met.
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Länge
Creative Director
Geschäftsführer
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Produktionsfirma
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