| Titel | Letter |
| Agentur | Conill |
| Kampagne | Letter |
| Werbende | Toyota Motor Corporation |
| Marke | Toyota |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 12 |
| Geschäftsbereich | Kraftfahrzeuge |
| Story | December is a time for making memories, family traditions, resolutions and being with loved ones. Toyota’s year-end sales event, Toyotathon, brings the holiday sentiment to life while reinforcing the importance of celebrating together with a heartfelt story. It's a Christmas story about a father and son, who cross the distance that has kept them apart thanks to a letter…and a determined little boy. |
| Medientyp | Interaktiv |
| Länge |