TitelAll at once
Agentur
Kampagne All at once
Werbende Tochka Bank
Marke Tochka Bank
Datum der ersten Ausstrahlung/Veröffentlichung
Geschäftsbereich Bank Services, Börsenmakler
Slogan All at once
Story The video pictures the Russian market of small and medium-sized businesses as a gypsy one – grotesque, noisy, chaotic and carnivalesque. An entrepreneur has to overcome difficulties that the main antagonist – the Boss – is responsible for. The Boss is a vivid two-in-one representation of the government and monopolies. Together with his family, he terrorizes local businesspeople by demanding bribes, robbing the spots and collecting cash, not paying the bills and bogarting other businesses. So, it’s Russia as it is. However, we believe that together we can make it right.
Medientyp Internet-Film
Länge
Post-Produktion
Creative Director/ art director
Founder / Executive Creative Director
Producer and Project Manager
Head of Strategy
Film Director

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