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Virtue Worldwide Appoints Monika Zalaite as Head of Business Development for Europe

29/03/2022
Advertising Agency
London, UK
402
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Zalaite joins from Saatchi & Saatchi where she worked as head of new business and marketing

Virtue Worldwide, the creative agency powered by VICE, today announced the appointment of Monika Zalaite as head of business development for Europe. Based in the London office, Zalaite will lead the growth strategy across the region, drive new business opportunities and build the agency’s profile with clients and consultants. She will report into Suresh Raj, global chief growth officer at Virtue. 

Zalaite joins from Saatchi & Saatchi where she worked as head of new business and marketing. Prior to that she was head of new business and marketing at MullenLowe Group and has previously held positions at Leagas Delaney and Creative Brief.

Speaking about her appointment, Monika Zalaite said: “Virtue has consistently been at the cutting edge of culture and innovation - most recently for its Web 3.0 work including its office launch in Decentraland. I believe sitting at the heart of VICE Media Group enables Virtue to offer a truly unique proposition to clients and I’m hugely excited to be a part of that journey.” 

Monika replaces Gemma Knox who previously held the position of VP of business development across Europe.

Suresh Raj, global chief growth officer, Virtue said: “Monika joins Virtue at a hugely exciting time following the arrival of a brand new leadership team last year. The agency is going from strength to strength and we’re experiencing strong results globally.  We’re delighted to have Monika on board to light a fire under our growth plans for Europe.”

Virtue Worldwide appointed Chris Garbutt and Colin Mitchell as co-presidents of Virtue in 2021 along with Suresh Raj as chief growth officer. Susan Pratchett was appointed as MD Europe in 2020.

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