FRED & FARID Los Angeles
Los Angeles , Vereinigte Staaten von Amerika
| Titel | Our House is on Fire |
| Agentur | FRED & FARID Los Angeles |
| Kampagne | Our House is on Fire |
| Werbende | Fridays For Future |
| Marke | Fridays For Future |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2020 / 4 |
| Geschäftsbereich | Umweltfragen |
| Story | The spot portrays a family in their morning routine acting as if everything was normal, despite fires burning all around their house. The campaign is inspired by the famous quote from Greta Thunberg, the founder of Fridays For Future. During her speech at the 2019 World Economic Forum in Davos she said : "I want you to act as if our house is on fire. Because it is”. At the same event the following year Greta Thunberg repeated her plea “Our house is still on fire and your inaction is fueling the flames by the hour.” |
| Medientyp | Fernsehen |
| Länge | |
| Leiter der Werbeabteilung | Joe Hobbs |
| Chief Creative Officer | Fred & Farid |
| Texter | Radouane Guissi |
| Art Director | Radouane Guissi |
| Art Director | Chelsea Steiger |
| Account Supervisor | Jules Chaffiotte |
| Agency Producer | Amanda Van Caneghem |
| Produktionsfirma | Ways and Means |
| Executive Producer | Lana Kim |
| Executive Producer | Jett Steiger |
| Direktor Fotografie | Pat Scola |
| Produktionsdesigner | Robert Fox |
| Wardrobe Stylist | Laura Francis |
| Redaktionsbüro | Exile Editorial |
| Cutter | Kyle Brown |
| Sounddesigner | Colin Alexander |
| Mixer | Colin Alexander |
| Spezialeffekte | Method Studios |
| VFX Executive Creative Director | Ben Walsh |
| Lead Flame Artist | Matt Welch |
| VFX Executive Producer | Scott Boyajan |
| VFX SENIOR PRODUCER | Pip Malon |