BURGER KING IS BACK BUT FACES A CHALLENGE AT THE TOP FROM AN INNOVATIVE MICHELOB.
The “Moldy Whopper” will always remain a fresh idea, but it hails from a time before masks and lockdowns. At the number two slot is a campaign from the heart of the pandemic era, as Michelob and FCB found a way to bring fans to NBA games, even though arenas were closed to the public. Contemporary in a different way is Oreo’s “Doomsday Vault”, an activation inspired by a fan’s tweet (and possibly the end of the world). Michelob and FCB crop up again at number five with an extraordinary campaign encouraging farmers to return to organic produce – with a guarantee that the transition will be profitable.
The “Moldy Whopper” will always remain a fresh idea, but it hails from a time before masks and lockdowns. At the number two slot is a campaign from the heart of the pandemic era, as Michelob and FCB found a way to bring fans to NBA games, even though arenas were closed to the public. Contemporary in a different way is Oreo’s “Doomsday Vault”, an activation inspired by a fan’s tweet (and possibly the end of the world). Michelob and FCB crop up again at number five with an extraordinary campaign encouraging farmers to return to organic produce – with a guarantee that the transition will be profitable.
Most awarded
campaigns, brands &
agencies in
Food & Beverages in
2021
Most awarded
campaigns, brands and
agencies in
Food & Beverages in
2021
CAMPAIGNS
BRANDS
Brand | ||
---|---|---|
1 | Burger King | |
2 | McDonald's | |
3 | Michelob | |
4 | Oreo | |
5 | Le Chocolat des Français |
AGENCIES
Name | ||
---|---|---|
1 | DAVID, Madrid | |
2 | FCB New York | |
3 | INGO, DAVID | |
4 | Publicis Italy, Milan | |
5 | TBWA\PARIS, Boulogne-Billancourt |
Watch
1. Anheuser Busch, Michelob ULTRA / Case Contract for Change
Titel | Case Contract for Change |
Agentur | FCB Chicago and FCB NY |
Kampagne | Contract for Change |
Werbende | AB Inbev |
Marke | Anheuser Busch, Michelob ULTRA |
Datum der ersten Ausstrahlung/Veröffentlichung | 2021 / 4 |
Geschäftsbereich | Bier, Cidre |
Slogan | Calling all farmers join contract for change today |
Story | Contract for Change is Michelob ULTRA Pure Gold’s commitment to create an organic future by helping farmers transition to organic through technical support, transitional premiums and a purchase guarantee. #GROWORGANIC |
Medientyp | Case Study |
Länge | |
Filmproduzent/Produzent | Domenic Caruso |
Former Chief Creative Officer FCB Chicago | Liz Taylor |
Account Supervisor | Michael Fox |
Chief Creative Officer FCB Chicago | Andrés Ordóñez |
Filmproduzent/Produzent | Rene Steinkellner |
EVP Group Management Director | Antoniette Wico |
Co-Chief Creative Officer FCB NY | Gabriel Schmitt |
VP Director of Production | Joe Tipre |
Executive Creative Producer | John Bleeden |
Stellvertretender Creative Director | Tim Schoenmaeckers |
Stellvertretender Creative Director | Niels Sienaert |
Executive Producer | Ximena Aguirre |
Cutter | Cameron Yergler |
VP Director of Audio | Jason Ryan |
EVP Worldwide Creative Partner | Fred Levron |
SVP Director of Strategic Planning | Thomas Hehir |
VP Creative Director | Marianna Ruiz |
Vice President Marketing Michelob ULTRA (current) | Ricardo Marques |
Sr. Art Director | Marcus McCoy |
Post-Produktion | Alex Bartczak |
Produktion | Myles Beeson |
Direktor Fotografie | Myles Beeson |
Director Project Management | Kristin Oberg |
Sr. Production Business Manager | Ellen Kuratnik |
Talent Manager | Trish Gregor |
Vice President Marketing Michelob ULTRA (former) | Azania Andrews |
Senior Marketing Director Michelob ULTRA | Marcela Garcia |
Sr. Producer | Carolina Velez |
Creative Director | Peter Carnavale |
Management Director | Bianca Marcus |
Leiter Strategie | John Kenny |
VP Analytics Director | Paul Bierzychudek |
Senior Strategic Planner | Melissa Jackson |
Filmproduzent/Produzent | Jim Walter |
Filmproduzent/Produzent | Jonathan Wachala |
Production Business Manager | Steve Armstead |
Traffic Manager | Mary-Beth Patton |
Fotograf | Steven Piper |
Audioingenieur | Batsirayi Zesaguli |
Studio-Manager | Drew Beeson |
Director Michelob ULTRA | Samantha Durrant |
Senior Director of Agricultural Procurement Michelob ULTRA | Jessica Newman |
Post-Produktion | Lord + Thomas |
2. Burger King / Moldy Whopper
Titel | Moldy Whopper |
Agentur | INGO, DAVID |
Kampagne | Moldy Whopper |
Werbende | Burger King |
Marke | Burger King |
Posted | April 2020 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Medientyp | Case Study |
Länge | |
Executive Creative Director | Björn Ståhl |
Art Director | Max Hultberg |
Texter | Magnus Ivansson |
Etat-Planer | Simon Stefansson |
Etatdirektor | Rickard Allstrin |
Kundenbetreuer | Mia Melani |
Final Art | Åsa Eklund |
Final Art | Alexander Lundvall |
Tech Director | Stefan Kindgren |
Global CCO | Pancho Cassis |
Partner | Pancho Cassis |
Group Creative Directors | Fernando Pellizzaro |
Group Creative Directors | Jean Zamprogno |
Art Director | Camilo Jiménez |
Art Director | Sergio Takahata |
Etatdirektor | Stefane Rosa |
Executive Producer | Carlos Torres |
GLOBAL CCO | Bruno Bertelli |
Chief Creative Officer | Eduardo Marques |
Chief Creative Officer | Jorg Riommi |
Executive Creative Director | Pablo Dachefsky |
Art Director | Ivan Montebello |
Texter | PABLO MURUBE |
Fotograf | Pål Allan |
Food Stylist | Anna Lindblad |
Photo assistant | Erik Ögnelooh |
Direktor Fotografie | Viktor Kumlin |
Graffer | Kalle Dahlberg |
Produktionsfirma | Colony |
Art Buyer | Jenny Steggo |
Produzent | Jenny Steggo |
Producer and director | Markus Ahlm |
Filmproduzent/Produzent | Lena von der Burg |
Post-Produktion | Erik Lindahl |
Ton | Quint Starkie |
Grading/Online | Jean-Clément Soret |
Musik | MOKOH Music Berlin |
Music Supervisor | Maria Moritz |
Intro Composer | Stephan Moritz |
3. Burger King / Stevenage Challenge (Case Film)
Titel | Stevenage Challenge (Case Film) |
Agentur | DAVID |
Kampagne | Stevenage Challenge |
Werbende | Burger King |
Marke | Burger King |
Datum der ersten Ausstrahlung/Veröffentlichung | 2019 / 10 |
Produkt | Whopper |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Story | If a brand wants to sponsor the best football players, they’d have to pay millions. But Burger King found a way to endorse them without paying them a single penny. We sponsored a team at the bottom of English football’s 4th division: Stevenage. We knew that if our logo was on their shirt, it was going to appear in FIFA 20. We then launched the #StevenageChallenge, inviting gamers to play with Stevenage and sharing UGC of the likes of Messi and Neymar wearing the BK logo, for BK rewards in return. We turned a small team in real life into the biggest team online. |
Medientyp | Gaming |
Länge | |
Produktionsfirma | Landia |
Global COO | Sylvia Panico |
Executive Creative Director | Saulo Rocha |
Executive Creative Director | André Toledo |
GCD | Fernando Pellizzaro |
GCD | Jean Zamprogno |
Creative Director | Fred Bosch |
Texter | Luis Giraldo |
Texter | Alexander Allen |
Texter | Jared Schermer |
Art Director | Felipe Antonioli |
Art Director | Pedro Sattin |
Art Director | Andres Tamayo |
Strategy Director | Jon Carlaw |
Etat-Planer | Stephanie Salvador |
Jr. Planner | Vanessa Amaral |
Etatdirektor | Stefane Rosa |
Management Supervisor | Jenny Gobel |
Head of Global Production | Veronica Beach |
Filmproduzent/Produzent | Marina Rodrigues |
Senior Business Affairs Manager | Barbara Karalis |
Werbeleiter | Eric Hirschhorn (Burger King) |
Global CMO | Fernando Machado |
Head of Global Brand Marketing | Marcelo Pascoa |
Sr. Brand Manager of Global Marketing | Rogelio Magana |
Sr. Brand Manager of Global Marketing | Mary Toups |
President | Chris Finazzo |
Head of Marketing | Renato Rossi |
Lead Marketing Communications | Diego Suarez |
Director, Media | Jorge R. Oliveira |
Social Media Digital Marketing | Flavia Guetter |
Media Marketing | Madeline McDermott |
Regisseur | Render Panic by The Movement |
Executive Producer | Nico Cabuche |
Agency | DAVID Madrid & Miami |
Global CCO & Partner | Pancho Cassis |
Global COO | Sylvia Panico |
ECD | Saulo Rocha, André Toledo |
GCD | Fernando Pellizzaro, Jean Zamprogno |
CD | Fred Bosch |
Copywriter | Luis Giraldo, Alexander Allen, Jared Schermer |
Art Director | Pedro Sattin, Andres Tamayo |
Head of Social | Alex Sanchez |
Strategy Director | Jon Carlaw |
Planner | Stephanie Salvador |
Jr. Planner | Vanessa Amaral |
Group Account Director | Stefane Rosa |
Management Supervisor | Jenny Gobel |
Head of Global Production | Veronica Beach |
Producer | Marina Rodrigues |
Senior Business Affairs Manager | Barbara Karalis |
CLIENT | Burger King |
Global CMO | Fernando Machado |
Head of Global Brand Marketing | Marcelo Pascoa |
Sr. Brand Manager of Global Marketing | Rogelio Magaña |
Sr. Brand Manager of Global Marketing | Mary Toups |
President, Burger King North America | Chris Finazzo |
Head of Marketing, North America | Renato Rossi |
Lead Marketing Communications | Diego Suarez |
Director, Media & Social Channels | Jorge R. Oliveira |
Social Media Digital Marketing | Flavia Guetter |
Media Marketing | Madeline McDermott |
Production Company | Landia |
Director | Render Panic by The Movement |
Executive Producer | Nico Cabuche |
Producer | Alberto Lopez Garrido |
DOP | Oriol Barcelona |
Post-Production Company | Metropolitana |
Editor | Pablo Marchetto |
Post Producer | Alvaro Monzon |
CGI | The Cathedral |
Animation Studio | Mr. Klauss |
Music | Twenty Below Music |
Composers | R Gigante, R Irving, A Gigante |
Audio Mix | Heard City |
Mixer | Evan Mangiamele, Eric Warzecha |
Producer | Andi Lewis |
Executive Producer | Sasha Awn |
Music Production Company | Jamute |
Music Producers | James Pedrozo Pinto, Daniel Telles and Thiago Lester |
Executive Producer | Alejandro Ramos Lepez |
Sound Engineers | Otavio Bertolo, Fernanda Galetti and Rafael Laurenti |
Production Coordinators | Juliana Zuppo and Cassia Garcia |
Digital Production Studio | Unicorns & Unicorns |
Technical Director | Sun Komen |
Head of Development | Ralph Kuijpers |
Art Director | Ceara Adamson |
PR | Alison Brod Marketing and Communications (ABMC) |
Media | Horizon Media & Scout |
Director, Digital, Horizon Media | Brian Zai |
Account Executive, Scout | Nico Amantia |
Social Media Agency | MullenLowe U.S. |
Chief Creative Officer | Mark Wenneker |
Executive Creative Director | Tim Vaccarino |
Executive Creative Director | Dave Weist |
SVP, Creative Director | Enrique Camacho |
Associate Creative Director | Cody Dummer |
Copywriter | Vanessa de Beaumont |
Senior Social Strategist | Jimmy George |
Social Content Writer | Arielle Mulgrew |
Community Manager | Katie Nisbet |
Community Manager | Hannah Beardsley |
Director of Print Production | Aidan Finnan |
Senior Business Affairs Manager | Amy Keddy |
Assistant Project Manager | Morgan Playle |
VP, Account Director | Kerry McKibbin |
Account Director | Alison Whisenant |
Account Executive | Leila Chee |
4. Michelob ULTRA, Microsoft, NBA / Michelob ULTRA Courtside
Titel | Michelob ULTRA Courtside |
Agentur | FCB New York |
Kampagne | Michelob ULTRA Courtside |
Werbende | AB Inbev |
Marke | Michelob ULTRA, Microsoft, NBA |
Posted | April 2021 |
Geschäftsbereich | Bier, Cidre |
Medientyp | Andere |
Länge | |
Co-Chief Creative Officer | Gabriel Schmitt |
Co-Chief Creative Officer | Michael Aimette |
Worldwide Creative Partner | Fred Levron |
Executive Creative Director | Samira Ansari |
Executive Creative Director Art & Design | Jenq Cheng |
Creative Director | Jay Marsen |
Creative Director | Lex Beltrone |
Creative Teammitglied | Stu Mair |
Stellvertretender Creative Director | Matt Everts |
Stellvertretender Creative Director | MyTran Dang |
Stellvertretender Creative Director | Thomas Mori |
Stellvertretender Creative Director | Hernan Ibanez |
Senior Creative | Simon Dolsten |
Produktionskünstler | Rachel Power |
Director of Integrated Production | Adam Isidore |
Executive Integrated Producer | Chris Lenz |
Sr. Content Creator | Adam Nelson |
Integrated Producer | Pim Leeuwenkamp |
Sr. Broadcast Business Manager FCB Global | Ellen Kuratnik |
Senior Integrated Producer FCB Global | Kendra Plantt |
Talent Manager FCB Global | Trish Gregor |
Traffic Manager FCB Global | Mary-Beth Parton |
SVP Group Account Director | Megan Bundy |
Etatdirektor | Ashley Read |
Projektmanager | Joanna Groom |
Account Executive | Joe Labuz |
SVP Group Strategy Director | Ben Grossman |
Strategy Director | Sam Joseph |
Chief Marketing Officer (CMO) | Marcel Marcondes |
VICE PRESIDENT MARKETING | Ricardo Marques |
Vice President Connections | Azania Andrews |
Senior Marketing Director | Marcela Garcia |
Brand Director | Joe Geoghegan |
Senior Marketing Director | Talita Andrade |
Director of Digital Marketing | Miles Ritenour |
Director Sports Marketing | Kerry Scalora |
Director Marketing Communications | Jessica Thorpe |
Senior Media Manager | Andrew Gelbard |
Brand Manager | Aamir Raj |
Redaktionsbüro | Ntropic |
Editorial CCO | Nathan Robinson |
Editorial Creative Director | Brian Williams |
Cutter | Alan Chimenti |
Editorial Producer | Natalia Wrobel |
VFX-Künstler | Ethan Chang |
VFX-Künstler | Miguel Diaz-Rivera |
VFX-Künstler | Jerome Knight |
Editorial Executive Producer | James Taylor |
Editorial Art Director | James McCarthy |
5. OREO / The OREO Doomsday Vault
Titel | The OREO Doomsday Vault |
Agentur | the community |
Kampagne | The OREO Doomsday Vault |
Werbende | Oreo |
Marke | OREO |
Posted | April 2021 |
Geschäftsbereich | Nahrungsmittel |
Medientyp | Andere |
Länge | |
Chief Creative Officer | Joaquin Molla |
Chief Creative Officer | José Molla |
Chief Creative Officer | Frank Cartagena |
Executive Creative Director | Ramiro Raposo |
Executive Creative Director | Ian Reichenthal |
Stellvertretender Creative Director | Federico Díaz |
Stellvertretender Creative Director | Aaron Willard |
Stellvertretender Creative Director | Aaron Zimroth |
Stellvertretender Creative Director | Juarez Rodrigues |
Etatdirektor | Tiffany Kimicata |
6. Anheuser Busch, Michelob ULTRA / Contract for Change
Titel | Contract for Change |
Agentur | FCB Chicago and FCB NY |
Kampagne | Contract for Change |
Werbende | AB Inbev |
Marke | Anheuser Busch, Michelob ULTRA |
Posted | April 2021 |
Geschäftsbereich | Bier, Cidre |
Story | Contract for Change is Michelob ULTRA Pure Gold’s commitment to create an organic future by helping farmers transition to organic through technical support, transitional premiums and a purchase guarantee. #GROWORGANIC |
Medientyp | Informationsmaterial & Direktmarketing |
Länge | |
EVP Worldwide Creative Partner | Fred Levron |
Former Chief Creative Officer FCB Chicago | Liz Taylor |
Co-Chief Creative Officer FCB NY | Gabriel Schmitt |
Chief Creative Officer FCB Chicago | Andrés Ordóñez |
VP Creative Director | Marianna Ruiz |
Stellvertretender Creative Director | Tim Schoenmaeckers |
Stellvertretender Creative Director | Niels Sienaert |
Sr. Art Director | Marcus McCoy |
Creative Director | Peter Carnavale |
EVP Group Management Director | Antoniette Wico |
Management Director | Bianca Marcus |
Account Supervisor | Michael Fox |
Director Project Management | Kristin Oberg |
Leiter Strategie | John Kenny |
SVP Director of Strategic Planning | Thomas Hehir |
VP Analytics Director | Paul Bierzychudek |
Senior Strategic Planner | Melissa Jackson |
VP Director of Production | Joe Tipre |
Executive Creative Producer | John Bleeden |
Executive Producer | Ximena Aguirre |
Sr. Producer | Carolina Velez |
Filmproduzent/Produzent | Jim Walter |
Filmproduzent/Produzent | Jonathan Wachala |
Sr. Production Business Manager | Ellen Kuratnik |
Production Business Manager | Steve Armstead |
Talent Manager | Trish Gregor |
Traffic Manager | Mary-Beth Patton |
Post-Produktion | Lord + Thomas |
Produktion | Myles Beeson |
Filmproduzent/Produzent | Rene Steinkellner |
Filmproduzent/Produzent | Domenic Caruso |
Post-Produktion | Alex Bartczak |
Fotograf | Steven Piper |
VP Director of Audio | Jason Ryan |
Audioingenieur | Batsirayi Zesaguli |
Direktor Fotografie | Myles Beeson |
Studio-Manager | Drew Beeson |
Cutter | Cameron Yergler |
Vice President Marketing Michelob ULTRA (current) | Ricardo Marques |
Vice President Marketing Michelob ULTRA (former) | Azania Andrews |
Senior Marketing Director Michelob ULTRA | Marcela Garcia |
Director Michelob ULTRA | Samantha Durrant |
Senior Director of Agricultural Procurement Michelob ULTRA | Jessica Newman |
7. Heineken / Shutter Ads
Titel | Shutter Ads |
Agentur | Publicis Italy |
Kampagne | Shutter Ads |
Werbende | Heineken |
Marke | Heineken |
Posted | JunI 2021 |
Geschäftsbereich | Bier, Cidre |
Medientyp | Case Study |
Länge | |
Chief Marketing Officer (CMO) | Bram Westenbrink |
8. Burger King Global / BK Cows’ Menu
Titel | BK Cows’ Menu |
Agentur | We Believers |
Kampagne | BK Cows’ Menu |
Werbende | Burger King |
Marke | Burger King Global |
Posted | April 2021 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Medientyp | Case Study |
Länge | |
Chief Creative Officer | Gustavo Lauria |
Group Creative Director | Santiago Luna Lupo |
Art Supervisor | Diego Grandi |
Texter | Gustavo Lauria |
Texter | Santiago Luna Lupo |
Art Director | Diego Grandi |
Liedtexter | Gustavo Lauria |
Liedtexter | Steve Mudd |
Produktionsleitung | Marcia Jaes |
Brand Manager | Juan Cano |
Copy Editor | Nina Serven |
Kreativer Koordinator | Rocio Fernandez Sasso |
Produktionsfirma | Partizan Pictures |
Regisseur | Michel Gondry |
Direktor Fotografie | Shawn Kim |
Geschäftsführer | Lisa Tauscher |
Executive Producer | Lisa Tauscher |
Produktionsleitung | Kelly Martin |
Filmproduzent/Produzent | Raffi Adlan |
Produktionsdesigner | Maxwell Orgell |
Redaktionsbüro | Final Cut LA |
Cutter | Jeff Buchannan |
2nd Editor | Diego Panich |
Post-Produktion | The Mill LA |
Creative Director | Glyn Tebbutt |
VFX Supervisor | Glyn Tebbutt |
Senior VFX Producer | Erin Hicke |
Musik | PICKLE MUSIC |
Komponist | Alexis Estiz |
Komponist | Steve Mudd |
Liedtexter | Steve Mudd |
Sounddesigner | Jacob Bloomfield-Mirsrach |
Sounddesigner | Biijan Sharifi |
Sounddesigner | Dario Calequi |
Sound Design | PICKLE MUSIC |
Executive Producer | Alexis Estiz |
Filmproduzent/Produzent | Lia Mitchell |
Filmproduzent/Produzent | Courtney Jenkins |
Darsteller | Mason Ramsey |
Global CMO | Fernando Machado |
BK Global Brand Marketing | Rachel Kellerman |
Director Marketing | Rogelio Magana |
9. Burger King / Your Way, Way Better
Titel | Your Way, Way Better |
Titel (Originalsprache) | Flame, Your Way |
Agentur | Jones Knowles Ritchie (JKR) |
Kampagne | Your Way |
Werbende | Restaurant Brands International |
Marke | Burger King |
Posted | Mai 2021 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Medientyp | Verpackung, Marke & Design |
Länge | |
Golbal Chief Marketing Officer (CMO) | Fernando Machado |
VP, Global Head of Design | Rapha Abreu |
Global Brand Design | Mary Yetter |
Global Chief Creative Officer | Tosh Hall |
Chief Executive Officer (CEO) | Sara Hyman |
Executive Creative Director | Lisa Smith |
Creative Director | Christian Widlic |
Design Director | Justin Fines |
Senior Designer | Daniel Stettner |
Senior Designer | JiYoon Cha |
Senior Designer | Taylor Childers |
Senior Designer | Regina Puno |
Designer | Jackie Rodriguez |
3D Visualization Director | Matt Brown |
Implementation Designer | Linda Strong |
10. Tiendacerca.co / Tienda Cerca
Titel | Tienda Cerca |
Agentur | DraftLine Maz Int. |
Kampagne | Tienda Cerca |
Werbende | ABInbev / Grupo Modelo |
Marke | Tiendacerca.co |
Datum der ersten Ausstrahlung/Veröffentlichung | 2020 |
Geschäftsbereich | Bier, Cidre |
Medientyp | Internetseiten |
Länge | |
Produktionsfirma | Macerna Films |
Digital studio | Digital Products |
Head of Connections | Angélica Alvarado |
Marketing | Mariana Cárdenas |
Executive Creative Director | Valentin Villamil |
Creative Content Lead | Daniel Rincon |
Creative Content Lead | Diego Cárdenas |
Content Specialist | Jaime Jiménez |
Content Specialist | Oliver Leon |
Content Specialist | Sergio Colmenares |
Content Specialist | Sergio Lizarazo |
Content Specialist | Jairo Montoya |
Content Specialist | Carlos Lezama |
Strategy Coms | Juanita Rodríguez |
Production Manager | Paula Domínguez |
Production Project Manager | Monica Sanin |
Postproduction Project Manager | Lorena Díaz |
11. Budweiser / The Future Official Sponsors of the NWSL
Titel | The Future Official Sponsors of the NWSL |
Agentur | VaynerMedia |
Kampagne | The Future Official Sponsors of the NWSL |
Werbende | Anheuser-Busch |
Marke | Budweiser |
Posted | JunI 2021 |
Geschäftsbereich | Bier, Cidre |
Medientyp | Integrated Media/360 Activation |
Länge | |
Produktionsfirma | 3star Productions |
Chief Marketing Officer (CMO) | Marcelo Marcondes |
12. Good Humor / A New Jingle For A New Era
Titel | A New Jingle For A New Era |
Agentur | Edelman Worldwide |
Kampagne | A New Jingle For A New Era |
Werbende | Unilever |
Marke | Good Humor |
Datum der ersten Ausstrahlung/Veröffentlichung | 2020 / 4 |
Geschäftsbereich | Eiscreme |
Medientyp | Branded Content |
Länge | |
Produktionsfirma | Chimney |
Medienagentur | Mindshare North America |
Talent Agency | Burns Entertainment |
Social Media Agentur | U-Studio |
Geschäftsführer | Smita Reddy |
SVP, Brand | Kimbery Francis |
VP, Brand | Mallory Zuckermann |
Account Supervisor | Victoria Kwan |
Account Executive | Ali Lieberman |
Assistant Account Executive | Isabelle Friend |
Projektleiter | Christina Perillo |
SVP, Executive Producer | Ari Pomerantz |
Produzent | Gina LoPinto |
VP, Production Business Director | Hazel Popplewell |
SVP, Head of Multicultural | Jackeline Stewart |
SVP, Brand Multicultural | Yocasta Shames |
VP, Brand Mulitcultural | Carolina Rincon Sato |
Chief Creative Officer | Jimmie Stone |
Executive Creative Director | Jesse Suchmann |
Creative Director | Conor Hogan |
Junior Art Director | Madelyn Fetzko |
Junior Art Director | Esther Lee |
Junior Copywriter | Grace Cha |
Senior Account Executive | Julianna Bilton |
Senior Account Executive | Marissa Redling |
Account Executive, Strategic Media | Logan White |
Account Executive | Morgan Tripi |
SVP, Group Planning Director | Jeremy Busch |
Senior Brand Planner | Danielle Kellner |
Brand Planner | Chloe Albanese |
SVP, Brand Purpose | Jaclyn Murphy |
VP, Brand Purpose | Alison Mehlsak |
VP, Crisis & Reputation Risk | Lauren Gray |
VP, Crisis & Reputation Risk | Janine Brady |
Senior Account Executive | Christina Sebastiao |
Account Supervisor | Jaisa Dominguez |
Account Executive | Natalie Sprowl |
Assistant Account Executive | Bridget Babcox |
Business Affairs | Rachel Groth |
Regisseur | Sean Eno |
Titel | Moldy Whopper (day 32) |
Brief | The food industry, particularly fast food, is full of additives. But the last 3 years Burger King have removed 8,500 tons of artificial preservatives Globally. To send an important message, also to the fast food industry, Burger King showed its iconic Whopper molding for up to 35 days.Campaign traveled the globe and was lively talked about in the real world. |
Agentur | Ingo |
Kampagne | The Moldy Whopper |
Werbende | Burger King |
Marke | Burger King |
Posted | Dezember 2020 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Story | The food industry, particularly fast food, is full of additives. But the last 3 years Burger King have removed 8,500 tons of artificial preservatives Globally. To send an important message, also to the fast food industry, Burger King showed its iconic Whopper molding for up to 35 days.Campaign traveled the globe and was lively talked about in the real world. |
Medientyp | Presse & Publikationen |
Executive Creative Director | Björn Ståhl |
Art Director | Max Hultberg |
Texter | Magnus Ivansson |
Etat-Planer | Simon Stefansson |
Etatdirektor | Rickard Allstrin |
Kundenbetreuer | Mia Melani |
Final Art | Åsa Eklund |
Final Art | Alexander Lundvall |
Tech Director | Stefan Kindgren |
Global Chief Creative Officer | Pancho Cassis |
Geschäftsführender Teilhaber | Pancho Cassis |
Group Creative Director | Fernando Pellizzaro |
Group Creative Director | Jean Zamprogno |
Art Director | Camilo Jiménez |
Art Director | Sergio Takahata |
Etatdirektor | Stefane Rosa |
Executive Producer | Carlos Torres |
Chief Creative Officer | Eduardo Marques |
Chief Creative Officer | Jorg Riommi |
Executive Creative Director | Pablo Dachefsky |
Art Director | Ivan Montebello |
Texter | PABLO MURUBE |
Fotograf | Pål Allan |
Food Stylist | Anna Lindblad |
14. Burger King / Sneezing into Bumping Elbows
Titel | Sneezing into Bumping Elbows |
Agentur | DAVID |
Kampagne | Confusing Times |
Werbende | Burger King |
Marke | Burger King |
Datum der ersten Ausstrahlung/Veröffentlichung | 2021 / 4 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Medientyp | Radio |
Länge | |
Global Chief Creative Officer | Pancho Cassis |
Musik | PICKLE MUSIC |
Tonstudio | PICKLE MUSIC |
Chief Operating Officer (COO) | Sylvia Panico |
Executive Creative Director | Saulo Rocha |
Executive Creative Director | André Toledo |
Creative Director | Fred Bosch |
Creative Director | David Krueger |
Texter | David Krueger |
Texter | Guillermo Aliaga-Pueyrredón |
Art Director | Pedro Sattin |
Creative Producer | Alexis Estiz |
Head of Account Management | Luiza Luiza Prata Calvalho |
Etatdirektor | Lucila Mengide |
Etatdirektor | Stefane Rosa |
Produktionsfirma | MJZ |
Produktionsfirma | Labhouse |
Regisseur | Juan Cabral |
Executive Producer | David Zander |
Executive Producer | Emma Wilcockson |
Executive Producer | Flora Fernández Marengo |
Produzent | Natalia Mussolana |
Produktionsdesigner | Sebastian Orgambide |
Ausstattung/Styling | Sol Montalvo |
Cutter | Emiliano Fardaus |
Music Producer | Lupita Alvarez |
Komponist | Dario Calequi |
Titel | Sixties |
Agentur | Leo Burnett |
Kampagne | We Deliver |
Werbende | McDonald's |
Marke | McDonald's |
Datum der ersten Ausstrahlung/Veröffentlichung | 2020 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Slogan | We Deliver |
Story | Lights On – An optimistic reminder to McDonald’s customers that as long as their lights were on at home, our lights would be on too, to deliver those little lifts that are needed more than ever. |
Medientyp | Außenwerbung |
Chief Creative Officer | Chaka Sobhani |
Executive Creative Director | Mark Elwood |
Creative Director | Andrew Long |
Creative Director | James Millers |
Texter | Andrew Long |
Art Director | James Millers |
Art Director | Will Rees |
Designer | Sam Kallen |
Titel | Playlist Timer |
Agentur | Publicis Italy |
Kampagne | Playlist Timer |
Werbende | Barilla |
Marke | Barilla |
Datum der ersten Ausstrahlung/Veröffentlichung | 2021 / 1 |
Geschäftsbereich | Reis, Nudeln, Trockengemüse & Getreide |
Medientyp | Interaktiv |
Global Chief Creative Officer | Bruno Bertelli |
Chief Creative Officer | Cristiana Boccassini |
Executive Creative Director | Riccardo Fregoso |
Stellvertretender Creative Director | Stefano Zanoni |
Kreative Leitung | Roberto Ardigò |
Digital Art Director | Mattia Leporale |
Texter | Jacopo Trotta |
Direktor Kundenservice | David Pagnoni |
Direktor Kundenservice | Federica Papetti |
Kundenbetreuer | Dario Gambera |
Leiter Strategie | Bela Zienman |
Strategy Director | Monica Radulescu |