| Titel | A Website Made Entirely Out Of Chocolate |
| Agentur | Grand Union |
| Kampagne | A Website Made Entirely Out Of Chocolate |
| Werbende | Sociedade Central de Cervejas |
| Marke | Sagres Preta |
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| Posted | Dezember 2011 |
| Produkt | Nur für Abonnenten |
| Geschäftsbereich | Nur für Abonnenten |
| Medientyp | Interaktiv |
| Mehr Informationen | Nur für Abonnenten |
A website composed of just chocolate –the best and cheapest promotion tool for a new chocolate beer.
Enlisting the help of one of Portuguese’s most famous chocolatier and his team- a website wholly made of chocolate was sculpted, photographed and displayed online in the promotion of Sagres’ new chocolate flavor beer. People could go online and visit the site and there were opportunities to win chocolate every day. A chocolate bar was also given away in every 6-pack of beer.