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Rethink, Canada: Nurturing a love of great ideas
While Rethink is clearly among the heads of the pack, it appears there’s something highly creative about Canadians. weiterlesen
Lifelong Crush and Hype PR thrive on customizing strategic, innovative strategies that push boundaries for their clients
We chatted with Caroline Kilgour of Lifelong Crush and Erin Richards of Hype PR on the agencies' successful, collaborative partnership and the work... weiterlesen
"No matter what the medium, you still need the idea of creation, and that's why the creator exists.": Erik Gagnon, Rodeo FX
Multi-talented Art Director, VFX Supervisor, and Flame Compositor, Erik Gagnon of Rodeo FX, lends his insight on implementing AI tools for a more... weiterlesen
Wunderman Thompson is all in when it comes to AI
In the latest installment of our AI series, Jeremy Lenz, Creative Director at Wunderman Thompson, delineates the agency's approach to adapting... weiterlesen
Rethink: "Our ideas are often presented as headlines"
The core of the idea was straightforward: type the prompt “ketchup bottle” into an artificial intelligence engine and it comes right back with an... weiterlesen
Inspire Through Communication: Ari Elkouby, Wunderman Thompson Canada
I truly believe consumers find more meaningful connection with brands that invent and inspire through the way they communicate. This creates a new... weiterlesen
Finding An Authentic Way to Connect: Graham Lang + Liam Steuart, JP\TBWA
We are open and excited to use any and all forms of new media, as long as it provides the most authentic way to connect our clients to their... weiterlesen
Why lg2 Is A Canadian Exception
The largest independent agency in Canada is celebrating its 30th birthday with impactful work and a host of innovations. weiterlesen
CIBC and FUSE Take Client Appreciation to the Next Level
Everyone, from the clients at CIBC, the centre in Camrose, the town and Crystal, were all behind the idea and helped out in every way. weiterlesen
See Yourself Saving: Huge Toronto & Giant Tiger
We all know the people and the tropes of shoppers out there. weiterlesen