An agency called Romance has become one of the most respected in France. ECD Alexandre Hervé explains how the agency uses emotion to unite consumers. weiterlesen
From the indie magazine scene in London to the founding of her production company Frenzy Paris, Elsa Rakotoson has combined talent, determination... weiterlesen
CEO Simona Maggini and ECD Francesco Poletti navigated a merger and adapted to the pandemic. Now they've set their sights on the future. weiterlesen
At McCann Worldgroup, creativity is seen as integral to business success. But with the industry in flux, how will the role and meaning of... weiterlesen
Director and animator Manddy Wyckens and client Feliciano Robayna talk about “Taming Giants”, the awe-inspiring new film for running shoe brand On. weiterlesen
It’s refreshing because there are so many representations of black women suffering, but not as many where they are laughing and just being happy. weiterlesen
The Impact BBDO ECD for Pakistan and the Middle East - and AdForum PHNX jury member - explains how he balances fun with purpose. weiterlesen
With Saatchi & Saatchi London poised to celebrate its 50th anniversary in September, we interview creative director Franki Goodwin, who has a... weiterlesen
Nicolas de Fautereau, co-founder of the French agency, explains why we won't be able to interview Mr Beamen. weiterlesen
A creative duo and their client are rewriting the script when it comes to promoting TV sport weiterlesen