Top-Interviews aus der Werbebranche

Der beste Ort, um die kreativsten Köpfe der Werbebranche zu treffen und von ihnen zu lernen.

Die einflussreichsten Kreativen, Agenturleiter und Kunden reden über ihre Arbeit, ihre Inspiration und Ihren persönlichen Werdegang in der Werbung.

Neue Interviews

Headline Makers 6 September 2022

Tom Suharto: Creating a reverence for strategy at Forsman & Bodenfors New York

When admired Swedish agency Forsman & Bodenfors merged with KBS (Kirshenbaum, Bond, Senecal + Partners) in 2018, a Scandinavian brand suddenly... weiterlesen

TOPIC: culture, Planning, Forsman & Bodenfors, Strategy

Headline Makers 8 September 2020

"This Is Planning's War": Alex Hesz, Group Chief Strategy Officer, adam&eveDDB

How strategic planning can help brands battle the virus. weiterlesen

TOPIC: DDB, Chief Strategy Officer, adam&eveDDB, Planning, Strategist

Point of View 29 August 2019

“All In” Attitude: Laura Forman, Chief Strategy Officer, David&Goliath

For 25 years, Laura has tackled challenging brand, creative, and CRM assignments for companies in need of deep thinking including Target, Sony... weiterlesen

TOPIC: David&Goliath, Planning, Strategy

Point of View 28 January 2019

The Provacateurs: Sid Lee CSO, Elana Gorbatyuk

Those that believe when you stop learning, you die. weiterlesen

TOPIC: Planning, Sid Lee, Strategist

Point of View 6 December 2017

POV: Strategy/Planning, Holly Aguirre

"It is pervasive to every facet of a brand, the company, the people that work at the company and behaviors outside of marketing efforts are as... weiterlesen

TOPIC: agency, President, View Point, Planning, Strategist

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