Top-Interviews aus der Werbebranche

Der beste Ort, um die kreativsten Köpfe der Werbebranche zu treffen und von ihnen zu lernen.
Die einflussreichsten Kreativen, Agenturleiter und Kunden reden über ihre Arbeit, ihre Inspiration und Ihren persönlichen Werdegang in der Werbung.

Neue Interviews

Creativity

Few agencies are lucky enough to work with a legendary luxury brand. Antoine Bonodot of Publicis Luxe talks about its collaboration with Cartier.  weiterlesen

Perspectives

Although progress has been made, we still have a lot of work to do in creating true gender-neutral opportunities.  weiterlesen

Creativity

Q&A with Mohamed Bareche, Creative Director at Publicis Middle East (UAE) about his latest Kitkat campaign "Even technology deserves a break"  weiterlesen

Creativity

Can you recognize these iconic living rooms IKEA recreated with its own furniture?  weiterlesen

Creativity

We wanted a film that would truly be relevant to the market we were creating it for, to find a story that truly demonstrated the power of care...  weiterlesen

Creativity

Through the creative use of technology and data, we built the ‘Sending Machine’ – a digital vending machine that doesn’t dispense food but sends it.  weiterlesen

Creativity

The Centre Pompidou is the second world’s biggest modern art museum, in the center of the world’s most touristic town, but tourists still don't go...  weiterlesen

Creativity

Breathe new life into the fun of a gallery experience that Carnival Guests actively seek out while also meeting the functional needs of the photo...  weiterlesen

Creativity

Publicis Groupe’s production company Prodigious has officially opened its new social-oriented Content Factory to agencies and clients. We went to...  weiterlesen