| Titel | The Race of Two Minds |
| Agentur | Saatchi & Saatchi |
| Kampagne | #WomanKind |
| Werbende | WeightWatchers |
| Marke | Weight Watchers |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 5 |
| Geschäftsbereich | Nahrungsmittel |
| Philosophie | Discover more about Weight Watchers #womankind and how you can build a stronger, healthier and kinder relationship between mind and body: http://bit.ly/TwoMinds Does the right mindset really make a difference? Weight Watchers #womankind put it to the test by documenting one woman on two separate runs. One listening to a recording of her negative thoughts, and the other to her positive thoughts. Which mindset do you think will win the race? |
| Medientyp | Fernsehen |
| Länge | |
| Produktionsfirma | Rattling Stick |
| Post-Produktion | Electric Theatre Collective |
| Audio-Postproduktion | Grand Central Recording Studios |
| Executive Creative Director | Ricardo Figueria |
| Creative Director | Lucy Titterington |
| Creative Director | Alex Sattleker |
| Creative Director | Linda Weitgasser |
| Texter | Lucy Titterington |
| Texter | Linda Weitgasser |
| Etat-Planer | Lisa Bowcott |
| Bild und Kamera | Kinga Papp |
| Account Handler | Sheridan Snellgrove |
| Account Handler | Victoria Selley |
| Produzent | Michael Hanney |
| Produktionsfirma | The Quarry |
| Regisseur | Ed Morris |
| Cutter | Ellie Fry |
| Audio-Postproduktion | Ben Leeves |