Titel | B. Your Happy Tax Place |
Agentur | AJF Partnership |
Kampagne | Your Happy Tax Place |
Werbende | Officeworks |
Marke | Officeworks |
Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 6 |
Geschäftsbereich | Schreibwaren & Bürobedarf |
Story | Directed by Photoplay’s Husein Alicajic, this campaign injects a little humour and focuses on emotion to convey the Officeworks tax time story in a visceral way. The TV campaign connects Officeworks to someone's happy place, to tap into the characters joyful feels as they realise nearly everything they buy there could be a tax deduction. |
Medientyp | Fernsehen |
Länge | |
Produktionsfirma | Photoplay Films |
Executive Creative Director | Andrew Foote |
Creative Director | Michael Skarbek |
Art Director | Dillon McKenna |
Texter | Simon Gross |
Agency Senior Producer | Charlotte Wren |
Regisseur | Husein Alicajic |
Executive Producer | Oliver Lawrance |
Direktor Fotografie | Simon Ozolins |
Cutter | Michael Houlihan |
Post-Produktion | The Institute of Post Production |