TitelI Own This : Woolworks gets an IONOS website
Agentur
Kampagne I Own This : Woolworks gets an IONOS website
Werbende Ionos
Marke Ionos
Datum der ersten Ausstrahlung/Veröffentlichung 2021 / 9
Geschäftsbereich Telekommunikation
Story The spot playfully trades on the ‘I own this/IONOS’ line, reaffirming Helga’s - and by extension IONOS’ - position as owning the web-related problems and design issues that can undermine even the very best new businesses and start-ups. The underlying message, a mainstay of the digital messaging and social media campaign, is that small business owners, having been empowered by IONOS to take control of their website, ‘own’ the running of their business, and can gain an advantage over the competition simply by leveraging Aunt Helga’s no-nonsense, globally respected German know-how.
Medientyp Fernsehen
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Post-Produktion
Ton
Branding agency
Produktionsfirma
Komponist
Werbeleiter
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Werbeleiter
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Werbeleiter
Werbeleiter
Werbeleiter
Werbeleiter
Regisseur
Geschäftsführer
Executive Producer
Agency Producer
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Produktionsmanager
Produktionsmanager
Herstellungsleiter
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Executive Creative Director
Executive Creative Director
Executive Creative Director
Leiter Strategie
Direktor Fotografie
Production Art Director
Kostüme
Kostüme
Post-Produktion
Kolorist
Filmproduzent/Produzent
Ton

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