| Titel | The Box that Keeps Giving |
| Agentur | McCann Worldgroup |
| Kampagne | The Box That Keeps Giving |
| Werbende | Godiva |
| Marke | Godiva |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 11 |
| Geschäftsbereich | Schokolade |
| Story | At Christmas time, all brands urge people to give their products. But Godiva wanted to inspire real generosity. To do this, the agency created an entirely new way to give: a chocolate box that unfolds like a Russian Matryoshka "nesting" doll, containing boxes that you can enjoy, and others that you can share. The Box That Keeps Giving turns one box of chocolates into a chain of generosity. |
| Medientyp | Verpackung, Marke & Design |
| Länge | |
| Chief Creative Officer | Eric Silver |
| Chief Creative Officer | Tom Murphy |
| Chief Creative Officer | Sean Bryan |
| Art Director | Lizzie Wilson |
| Texter | Tali Gumbiner |
| Texter | Tori Nygren |
| Integrated Producer | Deb Archambault |
| Integrated Producer | Alexis Mead |
| Etatdirektor | Olivia Heeren |
| Account Supervisor | Megumi Sasada |
| Projektmanager | Leah Kennedy |
| Projektmanager | Cares Mason |
| Leiter Strategie | Steve Zaroff |
| Strategist | James Stevens |
| Designer | David Mashburn |
| Designer | George Katz |
| Designer | Ethan Buller |
| Designer | Shelby Hipol |
| Designer | Nel Sparkman |
| Music Producer | Dan Gross |
Mehr Projekte
ALLE SEHENKeepsake
- MARKE:
- Heathrow Airport
- AGENTUR:
- St. Luke’s Communications
Arrival
- MARKE:
- Heathrow Airport
- AGENTUR:
- St. Luke’s Communications
Love
- MARKE:
- Heathrow Airport
- AGENTUR:
- St. Luke’s Communications
Sonic
- MARKE:
- MasterCard
- AGENTUR:
- McCann New York
Shop Share Support Black Women Owned Businesses
- MARKE:
- MasterCard
- AGENTUR:
- McCann XBC
The Multiplier
- MARKE:
- New York Lottery
- AGENTUR:
- McCann New York
Special Delivery
- MARKE:
- New York Lottery
- AGENTUR:
- McCann New York
The Most Metal Scratch-Off
- MARKE:
- Black Titanium
- AGENTUR:
- McCann New York
Don't Play With Fire
- MARKE:
- Black Titanium
- AGENTUR:
- McCann New York