Dan Gross
Fotograf at McCann New York
Boston, Vereinigte Staaten von Amerika
TitelSecond Chances
Agentur
Kampagne Second Chances
Werbende Donate Life California
Marke Donate Life California
PostedApril 2019
Geschäftsbereich Blut-/Organspende
Story When you're a registered organ donor, the only sign is a tiny pink dot on the front of your driver’s license. During the Second Chances initiative, organ donors who were stopped by cops for minor traffic offences were let off - just this once - because the pink dot showed their willingness to save up to eight lives. It was an opportunity to bring the pink dot out of hiding and thank those who had registered while encouraging others to do the same.
Medientyp Case Study
Länge
Agentur
Agentur
President
Chief Creative Officer
Executive Creative Director
Creative Director
Stellvertretender Creative Director
Senior Copywriter
Texter
Senior Art Director
Director of Digital Operations
Content Creative
Agency Director of Production
Associate Producer
Agency Producer
Business Affairs
Account Executive
Agency Production Assistant
Chief Creative Officer
Executive Creative Director
Leitender Produktionsverantwortlicher
SVP Executive Producer
Design Director
Direktor Fotografie
Chief Communications Officer
DIRECTOR OF COMMUNICATIONS STRATEGY
Communications Director
Director of Technology
Director of User Experience
Executive Music Producer
Senior Music Producer
Executive Creative Director
Agency Producer
Etatdirektor
SVP, Brand Development
Produktionsfirma
Produktionsfirma
Produktionsfirma D'Avant Garde Media
Produktionsfirma
Produktionsfirma 4K Productions
Music Prod Company
Redaktionsbüro
Chief Executive Officer (CEO)
Programmanager
Chief Executive Officer (CEO)
Werbeleiter
Executive Producer
Cutter
Regisseur
Regisseur
Regisseur
Produzent Post-Produktion
Ton
Chief Executive Officer (CEO)
Ton
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