Titel | Mums and Maids |
Agentur | Ogilvy Singapore |
Kampagne | #IGiveaDayOff |
Werbende | Transient Workers Count Too |
Marke | TWC2 |
Datum der ersten Ausstrahlung/Veröffentlichung | 2015 / 4 |
Geschäftsbereich | Gemeinnützige Organisationen |
Story | Approximately 40% of Singapore’s 222,500 domestic workers do not have a weekly day off, despite a law coming into effect in January 2013 making it mandatory. To pledge your commitment to giving domestic workers their legal days off, visit http://www.igiveadayoff.org/ Thank you to all the families that participated to advocate for this cause.--"What may help the bonding with your child is also a fundamental worker’s right: a weekly day off."- Transient Workers Count Too, TWC2. |
Medientyp | Internet-Film |
Länge | |
Chief Creative Officer | Eugene Cheong |
Executive Creative Director | Nicolas Courant |
Texter | Fabio Montero |
Art Director | John-John Skoog |
Art Director | Kairong Ku |
Art Director | Marcos Gemal |
Produktionsfirma | H&O |
Executive Producer | James Brook-Patridge |
Produzent | Amanda Zhang |
Produzent | Adele Huang |
Produzent | Alexis Lefort |
Regisseur | Jason Joseph |
Cutter | Koon Lim |