Titel | Data Exstream |
Agentur | Ogilvy Singapore |
Kampagne | Data ExStream |
Werbende | Singtel |
Marke | Singtel |
Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 5 |
Geschäftsbereich | Öffentliche Internet Service Providers (ISP) |
Story | Singtel and Ogilvy & Mather today released a film, Data ExStream, which demonstrates the speed, coverage, reliability and low latency of the Singtel mobile network by putting it to three extreme tests in real-world conditions. They decided to test the hypothesis: : Could Singtel’s network really be good enough to replace our eyes? O&M filmed a series of extreme challenges conducted across Singapore to test Singtel’s tri-band 4G+ network. The challenges included Singapore’s world champion fencing star, Lau Ywen, battling through a precarious obstacle course, a rooftop game of whack-a-mole and a series of precision driving stunts performed by two renowned drivers. |
Medientyp | Case Study |
Länge | |
Art Director | Yong Ping Loo |
Art Director | Jeremy Ng |
Texter | Augustus Sung |
Chief Creative Officer | Eugene Cheong |
Produktionsfirma | The Prosecution Film Company |
Produktionsfirma | SongZu |
Regisseur | Roslee Yusof |
Produzent | Aundrea Bligh |
Agency Producer | Danli Lok |
Chief Technology Officer | Chandra Barathi |
Komponist | Lindsey Jehan |
Digital Content Strategist | Girish Khanna Khanna |
Kreative Technologie | Marc Violo |
Cutter | Spencer Wong |
Executive Creative Director | Melvyn Lim |
Programmierer | Mark Canoza |
Programmierer | Allan Cagadas |