Titel | The Race |
Agentur | BBH |
Kampagne | The Race |
Werbende | British Airways |
Marke | British Airways |
Datum der ersten Ausstrahlung/Veröffentlichung | 2012 / 2 |
Geschäftsbereich | Fluglinien, Flughäfen, Bahnreisen, Busreisen, Fähren, Schiffsreisen |
Slogan | 2012 We're ready. To Fly. To Serve |
Story | The 60-second TV ad takes a light-hearted look at the build-up to the London 2012 Olympic and Paralympic Games through the eyes of a little girl whose British bag is racing against luggage from other nations to make it to the arrivals hall first. |
Medientyp | Fernsehen & Kino |
Ton | Angell Sound Studios Ltd |
Produktionsfirma | Moxie Pictures LDN |
Redaktionsbüro | Final Cut |
Werbeleiter | Abigail Comber |
Werbeleiter | Kate Jenkins |
Creative Teammitglied | Matthew Moreland |
Creative Teammitglied | Chris Clarke |
Creative Director | Justin Moore |
Creative Director | Hamish Pinnell |
Agency Producer | Natalie Parish |
Agency Producer | Genevieve Sheppard |
Team Manager | Natalie Hellon |
Team Director | Mark Whiteside |
Strategy Director | Ross Berthinussen |
Strategic Business Lead | Keir Mather |
Regisseur | Neil Gorringe |
Produzent | Charlotte Woodhead |
Direktor Fotografie | Tom Townend |
Ton | Nick Angell |
Post-Produktion | The Mill London |
Cutter | James Rosen |