Titel | Lift |
Agentur | DDB Group Italy |
Kampagne | Lift |
Werbende | IKEA |
Marke | IKEA |
Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 11 |
Geschäftsbereich | Fachgeschäfte |
Story | Two total strangers get stuck in an elevator at Ikea on Christmas Eve. Despite the inconvenience, they gradually decide to make the most of it. A tin of biscuits, a few fairy lights, an assembled armchair, a hearth made of boxes, an improvised holiday game and voila: what could have been a disaster turns into a cosy little occasion to celebrate the festive season in a unique way. With IKEA any moment can become the right occasion to celebrate Christmas. |
Medientyp | Fernsehen |
Länge | |
Regisseur | Augusto Zapiola |
Produktionsfirma | Mercurio Cinematografica |