Titel | Decisive Moments - Lewis Hamilton |
Agentur | BBH |
Kampagne | Decisive Moments - Lewis Hamilton |
Werbende | Vodafone |
Marke | Vodafone |
Datum der ersten Ausstrahlung/Veröffentlichung | 2008 / 3 |
Geschäftsbereich | Telekommunikation |
Slogan | Make the most of now. |
Story | Decisive Moments dramatises the process of decision-making by featuring Lewis Hamilton racing in his car in parallel with a man racing through the city to get to his love interest. Lewis demonstrates the need to make split second decisions in his F1 career but this also translates into every day life. The male character in the film also shows that making the most of every moment can sometimes be the difference between winning and losing. |
Problem | Continue the Vodafone call to action of make the most of now, using their sponsorship of Vodafone Mclaren Mercedes as the platform. |
Medientyp | Fernsehen |
Länge | |
Markt | Großbritannien |
Produktionsfirma | Nice Shirt Films |
Post-Produktion | Glassworks |
Schauspieler | Lewis Hamilton |
Werbeleiter | David Wheldon |
Creative Director | Nick Gill |
Creative Teammitglied | Ian Williamson |
Creative Teammitglied | Steve Wakelam |
Etat-Planer | Sarah Watson |
Agency Producer | Ruben Mercadal |
Filmproduzent/Produzent | Richard Martin |
Regisseur | Sean Meehan |
Direktor Fotografie | Sean Meehan |
Cutter | Paul Watts |
Redaktionsbüro | The Quarry |
Komponist | Tom Hodge |
Stimme | Judi Dench |
Produzent | Sam McGarry |