State Farm - "Cheesehead: Beyond The Fan"

DDB Chicago

DDB Chicago Chicago, Vereinigte Staaten von Amerika

27044

Marke: State Farm
Länder: Vereinigte Staaten von Amerika

Werbende: State Farm

Titel	Cheesehead: Beyond The Fan
Agentur	DDB Chicago
Kampagne	Discount Double Check (DDC)
Werbende	State Farm
Marke	State Farm
Datum der ersten Ausstrahlung/Veröffentlichung	2015 / 11
Geschäftsbereich	Versicherung
Story	In the new spot, “Cheesehead: Beyond The Fan,” Rodgers is exiting a stadium when the Cheesehead guy, who is waiting behind the gates, yells out, “Hey, Rodgers. Discount Double Check,” to which Rodgers replies, “Every time you see me, you say that. Don’t you say anything else?” In a series of flashbacks, the Cheesehead guy reminisces about all the times he’s used those same words to get into a nightclub, recite his wedding vows, perform surgery, and even provide counsel to panel members – each scenario ending in a positive outcome. The answer is “No” – Cheesehead guy doesn’t say anything else. Rodgers casually walks away while a voiceover explains how It Pays to Double Check. “Cheesehead: Beyond The Fan” is the third of three :30 spots from the overarching campaign featuring Rodgers to roll out during this football season; previous spots include Throwback and Still On.
Medientyp	Fernsehen
Länge	30 seconds
Group Creative Director	John Hayes
Group Creative Director	Barry Burdiak
Regisseur	Matt Aselton
Production Company Digital Director	Matt Aselton
Integrated Production	Diane Jackson
Chief Creative Officer	John Maxham
Executive Producer	Marc Marrie
Executive Producer	Marc Marrie
Strategy Director	David White
Cutter	Corky Devault
Cutter	Grant Gustafson
Geschäftsführer	Jared Yeater
Executive Producer	Scott Kemper
Executive Producer	Derek de Board
Post-Produktion	Filmworkers Club
Creative Director	Matt Ben-Zeev
Art Director	Brian Boord
Creative Director	Chad Broude
Leitung Spezialeffekte	Rob Churchill
Business-Manager	Scott Terry
Deputy Integrated Production Business Manager	Scott Terry
Produzent	Jojo Scheerer
Account Executive	Tina Rosin
Creative Director	Kurt Riemersma
Produzent	Patrick Casey
Executive Producer	Craig Duncan
2D Artist	Randy McEntee
Business Affairs	Penn French
Etatdirektor	Kim Brun
Herstellungsleiter	Zoe Odlum
Associate Producer	Katie Greenbaum
Account Supervisor	Jaclyn Govostis
Strategy Director	Allison Cenna
Executive Producer	Kristen Bransteter
Executive Producer	Krystina Wilson
Assistenzredakteur	Billy Montross
Produzent	Casey Swircz
Produktionsfirma	Arts & Sciences
Produktionsfirma	The Mill Chicago
Redaktionsbüro	Whitehouse Post
Redaktionsbüro	Cutters