Sunfeast Mom’s Magic - "Mother's day"

Ogilvy Bangalore Bangalore, Indien

7037

Titel	Mother's day
Agentur	Ogilvy Bangalore
Kampagne	Mother's Day
Werbende	ITC Foods
Marke	Sunfeast Mom’s Magic
Datum der ersten Ausstrahlung/Veröffentlichung	2018 / 5
Geschäftsbereich	Kekse, Brot, Knäckebrot
Slogan	Mother's day
Story	The ad features a young woman and her relationship with her landlady. Before you think the landlady is the woman's mother figure, we'd tell you to stop and just watch the ad.
Philosophie	This year, a digital campaign for Sunfeast Mom’s Magic, veered off the beaten path for Mother’s Day and paid homage to the mother-like figures that have positively impacted the lives of those they care for in an attempt to get people to acknowledge these relationships.
Ergebnis	10 million views in 5 days. And still counting.
Medientyp	Internet-Film
Länge	207 seconds
Mehr Informationen	https://www.youtube.com/watch?v=cDo1Bi7o0N0
Group Chief Creative Officer and Vice Chairman	Sonal Dabral
Chief Creative Officer – South	mahesh gharat
Chief Creative Officer – South	Azazul Haque
Texter	Mahesh Gharat
Texter	Nilesh Kulkarni
Director	mahesh gharat
Komponist	Subhajit Mukherjee
Producer (Hungry Films)	Dharam Valia
Executive Vice President and Head of Advertising – South	Tithi Ghosh
Kundenbetreuung	Raghav Chitra
Kundenbetreuung	Anvita Arora