Rafael Santamarina
Executive Creative Director at GREY ESPAÑA, Barcelona
Buenos Aires, Argentinien
TitelEmployee
Agentur
Kampagne Playing Can't Be Bad
Werbende CHANGYOU
Marke Online Game Developer
Datum der ersten Ausstrahlung/Veröffentlichung 2015 / 4
Geschäftsbereich Computer Software und Multimedia Produktionen
Story A staff member resorts to playing games on his mobile device at work because he feels disrespected by his boss 
Problem Developed around the idea that ‘Playing can’t be bad, the campaign contrasts some unhappy realities faced by gamers in the real world with carefree adventures they experience when gaming online. In this film titled ‘Employee’, a staff member resorts to playing games on his mobile device at work because he feels disrespected by his boss. The film includes subtle insertions of the three new games launched by Changyou.
Medientyp Kino
Länge
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Executive Creative Director
Executive Creative Director
Executive Creative Director
Creative Teammitglied
Creative Teammitglied
Creative Teammitglied The Perlorian Brothers
Produktion
Produktion
Produktion
Etatdirektor
Etatdirektor
Etatdirektor
Etatdirektor
Produktionsfirma
Regisseur
Executive Producer
Filmproduzent/Produzent
Direktor Fotografie
Post-Produktion Pickle House
Musik
Ton
Cutter
Digital Account Director

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