Erik Vervroegen
Global Head of Art at TBWA Worldwide
New York, Vereinigte Staaten von Amerika
TitelVacation
Agentur
Kampagne Weekend Away
Werbende Renault
Marke Nissan
PostedNovember 2017
Geschäftsbereich Autos
Philosophie Forward Emergency Braking (FEB) is a flagship Nissan feature, coming standard in many models. Getting listeners interested in this technology would create traction across the Nissan range. FEB is also a key proof point in reinforcing Nissan’s goal of making innovation accessible. But we would have to achieve this in an entertaining, engaging way, to live up to the brand's biggest imperative: to make innovation exciting. The FEB technology 'sees' objects that are right in front of you, and stops you before you run into them.
Medientyp Radio
Länge
Global Chief Creative Officer
Executive Creative Director
Executive Creative Director
Executive Creative Director
Creative Director Brent Singer
Creative Director
Creative Director
Texter
Texter
Executive Agency Producer
Agency Producer
Production Company
Director
Producer
Audioingenieur
Voice-Over

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