Titel | Mixed Scarves: Turmany |
Agentur | BETC Paris |
Kampagne | Venez comme vous êtes – EURO 2016 |
Werbende | McDonald's |
Marke | McDonald's |
Posted | November 2016 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Story | This outdoor campaign came out during the UEFA EURO 2016 in France. Each visual was specifically placed where supporters from the 2 countries in the scarf could see it (in the city of the game, around stadiums, fanzones, airports, train stations… etc) |
Medientyp | Außenwerbung |
Werbeleiter | Xavier Royaux |
Werbeleiter | Nathalie Legarlantezec |
Werbeleiter | Sophie Giry |
Kundenbetreuer | Henri Tripard |
Kundenbetreuer | Julien Grimaldi |
Kundenbetreuer | Juliette Aguglion |
Executive Creative Director | Rémi Babinet |
Creative Director | Olivier Apers |
Art Director | Cyril Arandel |
Texter | Adrian Skenderovic |
Traffic Director | Stéphanie Renoir-Mousli |