| Titel | berlin |
| Agentur | BBDO Berlin |
| Kampagne | The Smart fortwo |
| Werbende | Daimler AG |
| Marke | Smart |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2015 |
| Geschäftsbereich | Kleinwagen |
| Philosophie | A visually striking campaign to point out, that driving the new smart actually feels as if the whole city was designed for easy parking – like a massive multi story parking ramp-shaped city. |
| Medientyp | Presse & Publikationen |
| Produktionsfirma | Pflanz Produktionsservice (Berlin) |
| Chief Creative Officer | Wolfgang Schneider |
| Direktor Kreation | David Mously |
| Direktor Kreation | Jan Harbeck |
| Executive Creative Director | Ton Hollander |
| Executive Creative Director | Jan Harbeck |
| Creative Director | Daniel Haschtmann |
| Creative Director | Tobias Feige |
| Art Director | Felix Boeck |
| Texter | Samuel Weiss |
| Geschäftsführer | Dirk Spakowski |
| Client Service Director | Sebastian Schlosser |
| Junior Account Manager | Caspar Pongs |
| Art Buyer | Cathrin Barbe |
| Illustrator | Chrisse Kuns |
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