Titel | Already Turned Zombie |
Agentur | BBDO Düsseldorf GmbH |
Kampagne | smart "Already Turned" |
Werbende | Daimler AG |
Marke | Smart |
Posted | August 2017 |
Geschäftsbereich | Kleinwagen |
Story | The smart fortwo has one of the smallest turning circles available. It makes you feel as if you already turned the moment you see a reason to turn. The campaign visualizes this unique benefit in a humorous, disruptive and simple way. |
Medientyp | Presse & Publikationen |
Chief Creative Officer | Ton Hollander |
Chief Creative Officer | Wolfgang Schneider |
Direktor Kreation | Kristoffer Heilemann |
Executive Creative Director | Ton Hollander |
Creative Director | Jacobo Concejo |
Art Director | Martino Monti |
Texter | Schakir Islamow |
Illustrator | Jesús Fernández |
Direktor Print-Produktion | Bernhard Burg |
Etatdirektor | Marc Hines |
Etatdirektor | Steffen Günther |
Art Buyer | Eva á Wengen |