Titel | CATTERBOX™ - The world’s first talking cat collar |
Agentur | adam&eveDDB |
Kampagne | CATTERBOX™ |
Werbende | Mars, Inc. |
Marke | Temptations |
Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 4 |
Geschäftsbereich | Tierfutter, Tierpflegeprodukte & Dienstleistungen |
Story | TEMPTATIONS CATTERBOX™ houses a microphone, speaker, Bluetooth technology and wifi allowing cats’ meows to be recorded, processed, and then translated into human speech. Resulting in a completely new, breakthrough device that will make interactions with cats highly engaging and fun.3D printed and coated in rubber lacquer for the cat’s comfort, the collar comes in four attractive colours. It also connects to the TEMPTATIONS CATTERBOX™ smartphone app, which allows cat owners to choose their cat’s new human voice from a range of options.The cat collar is the first product idea to come out of the newly created THE TEMPTATIONS LAB™ , a research workstream dedicated to the future of fun times with your cat, developed in collaboration with adam&eveDDB. |
Medientyp | Internet-Film |
Länge | |
Werbeleiter | Peter Simmons |
Chief Creative Officer | Ben Priest |
Executive Creative Director | Richard Brim |
Executive Creative Director | Ben Tollett |
Texter | Natasha Lyons |
Art Director | Dan Lacey |
Agency Producer | Agne Acute |
Agency Producer | Matt Craigie |
Etat-Planer | Stuart Harrison |
Etat-Planer | Jessica Lovell |
Geschäftsführender Teilhaber | Fiona McArthur |
Kaufmännischer Geschäftsführer | Amelia Blashill |
Etatdirektor | Katie Baker |
Medienagentur | Starcom Worldwide |
Produktionsfirma | Acne Production |
Executive Producer | Ben Clark |
Filmproduzent/Produzent | Tim Mardell |
Regisseur | Joakim Behrman |
Direktor Fotografie | Adrian Wigerdal |
Direktor Fotografie | Joakim Behrman |
Cutter | Pablo Antonio Labanino |
Cutter | James Ireland |
Post-Produktion | Cain&Abel |
Audio-Postproduktion | Clearcut Sound |