| Titel | A Comprehensive Guide to Nothing |
| Agentur | Leo Burnett Toronto |
| Kampagne | Something Lakeside |
| Werbende | Lakeside Motel |
| Marke | Lakeside Motel |
| Posted | November 2021 |
| Geschäftsbereich | Hotels, Unterkunft |
| Philosophie | The Lakeside Motel is 2 hours east of Toronto. It is the perfect getaway for busy and stressed urban professionals looking for a break from the grind. Hence, The Lakeside offers a weekend full of nothing. Come eat, drink, slumber, swim, snoozE, read....that’s about it. |
| Medientyp | Presse & Publikationen |
| Chief Executive Officer (CEO) | Ben Tarr |
| Strategieplaner | Tahir Ahmad |
| Chief Creative Officer | Lisa Greenberg |
| Chief Creative Officer | Steve Persico |
| Executive Creative Director | Anthony Chelvanathan |
| Texter | Steve Persico |
| Art Director | Lisa Greenberg |
| Druck-Produzent | Gord Cathmoir |
| Design Director | Man Wai Wong |
| Designer | Ryan Abrams |
| Fotograf | Mike Tjioe |
| Fotograf | Taylor Gailey |
| Illustrator | Steve Persico |
| Illustrator | Christina Gliha |
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