DayOne - "Sunshine"

BBDO New York

BBDO New York New York, Vereinigte Staaten von Amerika

Awards

18183

Diese Werbung ist Teil der Kollektion ACT Responsable

Marke: DayOne
Länder: Vereinigte Staaten von Amerika

Werbende: DayOne

Titel	Sunshine
Agentur	BBDO New York
Kampagne	Don't Confuse Love & Abuse
Werbende	DayOne
Marke	DayOne
Datum der ersten Ausstrahlung/Veröffentlichung	2018 / 2
Geschäftsbereich	Gemeinnützige Organisationen
Story	The film opens with an intentionally clichéd love at first sight romance. The two main characters quickly fall for each other, set to the classic song “Walkin’ on Sunshine”. As the film progresses however, the viewer notices some warning signs: the man becomes more controlling and possessive, keeping tabs on the clothes she wears, the food she eats, and the people she associates with. By the end, both the story and the animation take on a darker tone.
Medientyp	Fernsehen
Länge	166 seconds
Creative Teammitglied	Bianca Guimaraes
Creative Teammitglied	Danilo Boer
Creative Teammitglied	Marcos Kotlhar
Produktionsfirma	Lobo
Regisseur	Guilherme Marcondes
Filmproduzent/Produzent	Aron Matschulat Aguiar
Executive Producer	Luis Ribeiro
Executive Producer	Alberto Lopes
Executive Producer	Loic Francois Marie Dubois
Art Director	Felipe Jornada
Concept Artists	João Lavieri
Concept Artists	Felipe Jornada
Concept Artists	Rômulo de Oliveira
Concept Artists	Wilson Panassi
Storyboard	Antonio Soares Neto
Storyboard	Vinicius Barros
CG Director	Olavo Chagas
CG Modeler	Milton Dias
CG Modeler	Frederico Martins
CG Modeler	Diego Esteves
CG Modeler	Eiti Sato
CG Modeler	Daniel Adami
CG Modeler	Felipe Bassi
CG Modeler	Leo Rezende
CG Modeler	Marcel Fukuwara
Rigging	Flavio Castello
Rigging	Alexandre Marassá
Rigging	Felipe Gimenes
Animation Supervisor	Leonardo Cadaval
Previsualization	Lucas Peres
Image Design	Marcio Nicolosi
Image Design	Andrea Delfino
Image Design	Janaina Bonacelli
Image Design	Bruno Carias
Image Design	Bruno Hamzagic
Image Design	Daniel Alvite
Image Design	Daniel Bahia
Image Design	Daniel Vasconcellos
Image Design	Jorge Zagatto
Image Design	Leonardo Cadaval
Image Design	Marcelo Zanin
Image Design	Raphael Vinicius Seixas Silva
Image Design	Renato Sena
Image Design	Rodrigo Souza
Image Design	Ronaldo Brito
Image Design	Ste Kajimoto
Image Design	Thiago Martins
Image Design	Victor Fernandes
Render	Olavo Chagas
Render	Milton Dias
Render	Diego Esteves
Render	Rafael Migliorini
Composition	Bruno Ferrari
Spezialeffekte	Lucas Stringhetti
VFX 2D	Chan Tong
Kolorist	CO3
Kolorist	Leticia Blanco
Cutter	Aron Matschulat Aguiar