All Out Action Fund Institutional - "#WastedBlood"

Africa

Africa São Paulo, Brasilien

8992

Titel	#WastedBlood
Agentur	Africa
Kampagne	#WastedBlood
Werbende	All Out Action Fund Institutional
Marke	All Out Action Fund Institutional
Datum der ersten Ausstrahlung/Veröffentlichung	2016 / 5
Geschäftsbereich	Gemeinnützige Organisationen
Story	Thousands of people in Brazil are needing blood this very minute, but prejudice prevents them from getting it. Because in Brazil, as in many other countries, it's illegal for men who have sex with other men to donate blood. Lots of people in Brazil don't even know about this ban. That’s why we’re launching ‪#‎WastedBlood, a campaign to show the country how much blood is wasted due to sheer prejudice. ‬
Medientyp	Public Relations
Länge	122 seconds
Chief Creative Officer	Sergio Gordilho
Creative Director	Sergio Gordilho
Creative Director	Álvaro Rodrigues
Creative Teammitglied	Maicon Silveira
Creative Teammitglied	Ricardo Matos
Creative Teammitglied	Otto Pajunk
Client Services	Juliana Carvalho Araujo
Client Services	Lucas Fajardo
Medienteam	Rodrigo Rodrigues
Medienteam	Camila de Ouina Santos
Medienteam	Bianca Navega
Projektmanager	Guilherme de Oliveira
Projektmanager	Rafael Coelho
Digital Production	Webcore Interactive
Agency Producer	Rodrigo Ferrari
Agency Producer	Stella Gafo
Produktionsfirma	Bossa Nova
Regisseur	Georgia Guerra-Peixe
Executive Producer	Edu Tibiriça
Produzent Post-Produktion	Cesar Soares
Editing	Daniel Crepaldi
Post-Produktion	Bossa Nova
	Satelite Audio
Approved by	Leandro Ramos