Lauren Smith
Account Supervisor at Wieden + Kennedy, New York
New York, Vereinigte Staaten von Amerika
Meine neuesten Projekte
ALLE ARBEITEN SEHENChatham Plays On
Oscar's First Day
Chief Trash Officer
Oscar Learns to Fly
Zusammenfassung
Dieses Profil wurde erstellt, weil Lauren Smith auf AdForum eingetragen wurde.
Das ist mein Profil und ich möchte es bearbeiten.Branchenerfahrung
Leute, mit denen ich gearbeitet habe
Sean McLaughlin
Group Creative Director
Tantrum Studio
Nick Setounski
Global Head of Integrated Production
SMUGGLER
Sonia Bisono
Head Of Traffic
Wieden + Kennedy
Karl Liebermann
Global Chief Creative Officer
Wieden + Kennedy
Casey Jennings
Account Management Team
Wieden + Kennedy
Meine Arbeit
ALLE ARBEITEN SEHENChristian
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
Jennifer
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
Mariko + Ary
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
Close The Gap
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
Mother's Day
- MARKE:
- Gatorade
The Internetest Safety Video on the Internet
- MARKE:
- Delta
- AGENTUR:
- Wieden + Kennedy
Misty Copeland
- MARKE:
- Under Armour
- AGENTUR:
- Droga5
Fine Blend
- MARKE:
- Kensington
- AGENTUR:
- Godfrey Q & Partners
Positionen
Account Supervisor
New York, Vereinigte Staaten von Amerika
June 2013 - Derzeit hier (10 Jahre 10 Monate)
Delta Air Lines Account
Christian
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
Jennifer
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
Mariko + Ary
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
Close The Gap
- MARKE:
- Delta Air Lines
- AGENTUR:
- Wieden + Kennedy
The Internetest Safety Video on the Internet
- MARKE:
- Delta
- AGENTUR:
- Wieden + Kennedy
Account Executive
New York, Vereinigte Staaten von Amerika
May 2012 - May 2013 (1 Jahr)
Global Fanta Account
Assistant Account Executive
New York, Vereinigte Staaten von Amerika
April 2011 - May 2012 (1 Jahr 1 Monat)
Global Fanta Account
Account/Media Coordinator
Baltimore, Vereinigte Staaten von Amerika
June 2010 - March 2011 (9 Monate)
* Genesis HealthCare Recruitment
* Argosy Casinos
* Argosy Casinos
Presenter
AAF National Student Advertising Competition
April 2010 - May 2010 (1 Monat)
Selected as one of five presenters to pitch an integrated marketing communications plan developed for State Farm
Team Leader
Google Online Marketing Challenge
January 2010 - May 2010 (4 Monate)
*Led a three person team to create a three-week online advertising campaign for Romano’s Catering in Philadelphia, Pennsylvania using Google AdWords
*Managed campaigns on a daily basis and delegated specific tasks to each team member to ensure objectives were reached
*Semi-finalist - campaign was in the top 100 out of 3,000 total campaigns.
*Managed campaigns on a daily basis and delegated specific tasks to each team member to ensure objectives were reached
*Semi-finalist - campaign was in the top 100 out of 3,000 total campaigns.
Research and Strategic Planning Co-Chair
AAF National Student Advertising Competition
November 2009 - May 2010 (6 Monate)
•Led the team in conducting both secondary and primary research for a campaign for State Farm targeted at 18-25 year olds
•Developed key target segmentation strategies that influenced the structure of the campaign
•Selected to be a presenter at Districts for the National Student Advertising Competition on May 1, 2010
•Developed key target segmentation strategies that influenced the structure of the campaign
•Selected to be a presenter at Districts for the National Student Advertising Competition on May 1, 2010
Account Management Intern
Rooftop Communications
June 2009 - August 2009 (2 Monate)
•Developed a marketing plan for About Faces Day Spa and Salon that proposed methods to improve the company’s ability to attract clients, retain clients, and encourage service crossover. The plan was presented to and approved by the client
•Presented strategic media placement suggestions as part of a case study for the 2010 Music and Arts Branding Campaign. These suggestions were implemented
•Participated in client meetings, photo shoots and radio recordings as part of the account management team
•Presented strategic media placement suggestions as part of a case study for the 2010 Music and Arts Branding Campaign. These suggestions were implemented
•Participated in client meetings, photo shoots and radio recordings as part of the account management team
Legislative and Public Affairs Intern
Natural Resources Conservation Service - USDA
July 2008 - August 2008 (1 Monat)
•Analyzed Senate hearings and wrote summaries for a weekly briefing distributed to program directors throughout the U.S.
•Compiled briefing books for the Chief of NRCS, branch chiefs, and program directors to be referenced during Congressional hearings regarding the 2007 Farm Bill
•Compiled briefing books for the Chief of NRCS, branch chiefs, and program directors to be referenced during Congressional hearings regarding the 2007 Farm Bill
Directeur de création associé
Los Angeles, Vereinigte Staaten von Amerika
Fine Blend
- MARKE:
- Kensington
- AGENTUR:
- Godfrey Q & Partners
Ausbildung
B.A Advertising, Spanish, International Studies
2006 - 2010 (4 Jahre)
