Titel | The Race of Two Minds |
Agentur | Saatchi & Saatchi |
Kampagne | #WomanKind |
Werbende | WeightWatchers |
Marke | Weight Watchers |
Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 5 |
Geschäftsbereich | Nahrungsmittel |
Philosophie | Discover more about Weight Watchers #womankind and how you can build a stronger, healthier and kinder relationship between mind and body: http://bit.ly/TwoMinds Does the right mindset really make a difference? Weight Watchers #womankind put it to the test by documenting one woman on two separate runs. One listening to a recording of her negative thoughts, and the other to her positive thoughts. Which mindset do you think will win the race? |
Medientyp | Fernsehen |
Länge | |
Produktionsfirma | Rattling Stick |
Post-Produktion | Electric Theatre Collective |
Audio-Postproduktion | Grand Central Recording Studios |
Executive Creative Director | Ricardo Figueria |
Creative Director | Lucy Titterington |
Creative Director | Alex Sattleker |
Creative Director | Linda Weitgasser |
Texter | Lucy Titterington |
Texter | Linda Weitgasser |
Etat-Planer | Lisa Bowcott |
Bild und Kamera | Kinga Papp |
Account Handler | Sheridan Snellgrove |
Account Handler | Victoria Selley |
Produzent | Michael Hanney |
Produktionsfirma | The Quarry |
Regisseur | Ed Morris |
Cutter | Ellie Fry |
Audio-Postproduktion | Ben Leeves |