Titel | Live Test Series |
Agentur | Forsman & Bodenfors Göteborg |
Kampagne | Live Test Series |
Werbende | Volvo |
Marke | Volvo Trucks |
Datum der ersten Ausstrahlung/Veröffentlichung | 2013 |
Geschäftsbereich | LKW, Pick-Ups |
Story | The creative idea was to carry out extreme tests of relevant product features, in a live set up, where the outcome could never be guaranteed. In this way we could thrill and engage the widest possible audience while still providing a valid demonstration of the new truck. If our live test films could evoke enough interest, then we might be able to get all the way through to the purchasers. |
Medientyp | Case Study |
Länge | |
Cutter | Marshall Street Editors |
Tonstudio | 750mph |
Post-Produktion | Absolute Post |
Tonstudio | Factory Studios |
Post-Produktion | The Mill |
Multimedia-Designer | Johan Wingård |
Agency Producer | Alexander Blidner |
Texter | Martin Ringqvist |
Regisseur | Filip Nilsson |
Texter | Bjorn Engstrom |
Art Director | Anders Eklind |
Designer | Jerry Wass |
Kundenbetreuer | Alison Arnold |
Agency Producer | Niklas Lindstrom |
Direktor Fotografie | Ed Wild |
Etat-Planer | Tobias Nordström |
Strategieplaner | Tobias Nordström |
Regisseur | Jamie Rafn |
Schauspieler | Jean-Claude Van Damme |
Produktionsfirma | Smuggler |
Cutter | Spencer Ferszt |
Regisseur | Henry Alex Rubin |
Produktionsfirma | B-reel |
Agency Producer | Alexander Blidner |
Kundenbetreuer | Jenny Edvardsson |
Agency Producer | Peter Gaudiano |
Filmproduzent/Produzent | Ray Leakey |
Art Director | Sophia Lindholm |
Texter | Sophia Lindholm |
Regisseur | Andreas Nilsson |
Kundenbetreuer | Britta Malmberg |
Werbeleiter | Ulf Nordqvist |
Kundenbetreuer | Håkan Sernros |
Kundenbetreuer | Helena Strandlund Selander |
Account Supervisor | Olle Victorin |
Filmproduzent/Produzent | Joi Persson |
Account Supervisor | Cilla Pegelow |
Werbeleiter | Lars Terling |
Leiter der Werbeabteilung | Lars Terling |
Direktor Fotografie | Jonas Malm |
Direktor Fotografie | Edu Grau |
Cutter | Peter Brandt |
Art Director | Magnus Karlsson |
Post-Produktion | The Mill London |
Post-Produktion | The Mill London |
Produktionsfirma | Smuggler |
Post-Produktion | STOPP/STLHM |
Produktionsfirma | Smuggler |
Produktionsfirma | Folke film |
Post-Produktion | Spoon |
Produktionsfirma | The Rumor Mill |
Tonstudio | Plop |
Ton | Plan8 |
Musik | Adelphoi Music |
Musik | Enya |