Burger King - "Chickenfight.com"

Crispin Porter + Bogusky

Crispin Porter + Bogusky Miami, Vereinigte Staaten von Amerika

Awards

13594

Marke: Burger King
Länder: Vereinigte Staaten von Amerika

Werbende: Burger King

Titel	Chickenfight.com
Agentur	Crispin Porter + Bogusky
Kampagne	Chicken Fight - Burger King
Werbende	Burger King
Marke	Burger King
Datum der ersten Ausstrahlung/Veröffentlichung	2004 / 1
Geschäftsbereich	Gastätte & Schnellgaststätte
Story	We launched a campaign for the Chicken Tendercrisp and Spicy Chicken Tendercrisp sandwiches with the Chickenfight website. Designed to work with the larger Chickenfight campaign, the website features the first ever real-time multiplayer fighting game, controlled by yelling "Peck!" Users can also watch the real 12-minute fight that was broadcast on DirecTV and see background videos.
Medientyp	Internetseiten
Länge	30 seconds
Markt	Vereinigte Staaten von Amerika
Mehr Informationen	www.cpbgroup.com/awards/chickenfight_int.html
Executive Creative Director	Alex Bogusky
Creative Director	Andrew Keller
Stellvertretender Creative Director	Rob Reilly
Creative Director	Jeff Benjamin
Art Director	James Dawson-Hollis
Art Director	Michael Ferrare
Texter	Rob Strasberg
Bild und Kamera	Igor Jadue-Lillo
Fotograf	Kyla Kuhner
Agency Producer	Corey Bartha
Agency Executive Producer	Rupert Samuel
Agency Executive Producer	David Rolfe
Produzent	Paul Sutton
Redaktionsbüro	Cosmo Street
Produktionsfirma	RadicalMedia
Executive Producer	Frank Scherma
Regisseur	The Glue Society
Cutter	Chan Hatcher
Agency Music Producer	Bill Meadows
Grafik	Brand New School
Digitale Produktion	WDDG
Musik	Beacon Street
Musik	Andrew Feltenstein
Musik	John Nau
Druck-Produzent	Eva Dimick
Art Producer	Jessica Hoffman
Illustrator	Mike Koelsch
Illustrator	James Dawson-Hollis