Luissandro Del Gobbo
Chief Creative Officer at presso Havas
Milano, Italien
TitelLyric Opera: Opera Death Radio
Agentur
Kampagne Lyric Opera: Opera Death Radio
Werbende Lyric Opera Of Chicago
Marke Lyric Opera Of Chicago
Datum der ersten Ausstrahlung/Veröffentlichung 2018
Geschäftsbereich Kinos & Theater
Philosophie The message we wanted to convey through this radio campaign is that when you think opera, you shouldn’t be thinking of the stereotypical, stiff, boring pastime of the elites. The social snobbery usually associated with this art form is a thing of the past. Think instead of an imaginative, living, breathing art form created by men and women artists of intemperate genius and still fostered today by gifted composers and performers.

These radios debunk in a funny way some of the myths related to the Opera art form aiming to attract the younger generations and to give an idea of the “new” Lyric Opera of Chicago.
Medientyp Radio
Länge
Account Supervisor
Chief Creative Officer
Creative Director
Creative Director
Creative Director
Agency Producer
Sound Engineer
Stimme
VP Marketing Communications
Director of Communications
Sr. Director, Marketing & Audience
Associate Producer

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