Sam Ashwell
Creative Partner & Head Sound Engineer at 750mph
London, Großbritannien
TitelWho killed Deon
Agentur
Kampagne Who killed Deon?
Werbende The Metropolitan Police Service
Marke Anti Knife Crime
Datum der ersten Ausstrahlung/Veröffentlichung 2010 / 10
Geschäftsbereich Gewalten, sexueller Missbrauch
Slogan Search Who Killed Deon?
Philosophie We needed to raise awareness of this law and its implications. Our interactive campaign opens depicting a party where murder is committed. The viewer is then asked 'Who killed Deon?' and can watch the individual journey of each of our 6 key protagonists and discover who was guilty of the murder
Problem We were briefed with creating a campaign educating 12-15 yr olds about the law of Joint Enterprise. This law means you don’t need to strike the deadly blow or even be at the scene to be convicted of murder.
Medientyp Fernsehen & Kino
Creative Teammitglied
Creative Teammitglied
Produktionsfirma
Regisseur
Produzent
Executive Producer
Cutter
Post-Produktion
Ton
Musik

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