Koenraad Lefever
Managing Partner - Creative Director at Duval Guillaume, Bruxelles
Antwerp, Belgien
TitelJulie-Isabelle
Agentur
Kampagne Heartbeats
Werbende Re-Born To Be Alive
Marke Re-born to be alive
Datum der ersten Ausstrahlung/Veröffentlichung 2015 / 5
Geschäftsbereich Informations-/Hilfevereinigung über der Krankheit
Story Re-born to be alive is a nonprofit organization that stands for the promotion of organ donation and transplantation. Its campaigns are meant to spark discussions about the topic and bring it closer to the public. The ultimate goal of the organization is to give second chances. 
Philosophie The radio campaign that Duval Guillaume has created wants to raise awareness of the possibilities that organ donation offers, and activate people to register at www.reborntobealive.be as an organ donor. The agency wanted to show that life can be passed on and nobody’s death needs to be meaningless.
The radio campaign “heartbeats” is a result of a collaboration between Duval Guillaume and Ray Gun and will be aired on FM Brussels. 
Medientyp Radio
Länge
Mehr Informationen www.reborntobealive.be
Executive Creative Director
Executive Creative Director
Executive Creative Director
Art Director
Texter
Etatdirektor
Kundenbetreuer
Account Executive
Radio Producer (Raygun)
Sound Engineer (Raygun)
Sound Engineer (Raygun)

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