Samsung Galaxy S21 - "Flight of the bumblebee"

Leo Burnett Israel

Leo Burnett Israel Bnei Brak, Israel

2201

Marke: Samsung Galaxy S21
Länder: Israel

Werbende: Samsung

Titel	Flight of the bumblebee
Agentur	Leo Burnett Israel
Kampagne	Flight of the bumblebee
Werbende	Samsung
Marke	Samsung Galaxy S21
Datum der ersten Ausstrahlung/Veröffentlichung	2021 / 2
Geschäftsbereich	Handies & Pagers
Philosophie	Nowadays you have to be alert, attentive, on the lookout. You’ve got to keep your phone at hand and be prepared to draw it out in an instant, because you never know what situation you will encounter that will warrant documenting. It could be an elephant giving birth at the safari. It could be a triple rainbow. or it could be a traffic cop dancing in the middle of a busy street intersection. At those moments, it is crucial you be able to operate and access the right camera features on your mobile at lightning speed because that may just determine whether your footage becomes the next big video sensation and ends up conquering the web. That’s why for the launch of the new Galaxy S21 series with its advanced photography and video capturing features, we brought the story of a bumblebee that surprises a Dad making him do all kinds of goofy stuff you wouldn’t want to miss capturing. So while Dad is seen dancing to the tune of the bumblebee, his kids pull out their devices and document the moment, each using a different feature of the phone.
Medientyp	Internet-Film
Länge	42 seconds
Chief Executive Officer (CEO)	Ori Gal
Chief Creative Officer	Ami Alush
VP of Client Services	Yonatan Regev
Creative Director	Oren Ben Naim
Creative Teammitglied	Hezkush Yeshurun
Creative Teammitglied	Meital Miller
Agency Producer	Menny Zarhia
Account Supervisor	Hagay Zaken
Kundenbetreuer	Efrat Gelfand
Regisseur	Eran-Shushu Spanier
Produktionsfirma	Green Productions
Marcom Director	Eva Hasson